YourGamePlan, a profit for purpose organisation dedicated to bridging the gap between education and independence, and media agency Goodstuff announce the launch of The Pitch, an innovative competition aimed at increasing accessibility into advertising careers for young people. This groundbreaking initiative not only fosters creativity and innovation among young minds but also actively addresses the […]
The AA, the UK’s leading driving services business, launches the next phase of its fully integrated marketing campaign, “It’s Ok, I’m with the AA.” The Gate alongside lead media agency, Goodstuff, developed the campaign and evolved communications and media strategy. “It’s OK, I’m with the AA” shows how the AA’s multi-service provision gives its members […]
The AA, the UK’s leading driving services business, launches this week a new fully integrated marketing campaign, “It’s OK, I’m with the AA”. After being appointed as its lead creative agency in December 2022, The Gate alongside lead media agency Goodstuff, developed the campaign and evolved communications and media strategy. Since 1905, The AA has been […]
Football has a long history of uniting people both on and off the pitch and whilst many celebrated the Lionesses UEFA Euro win, conversations surrounding gender equality increased and were brought to the fore. Christian Aid picked up on this changing sentiment and has planned a reactive campaign to highlight gender injustice across the world. […]
Checkatrade has launched its new brand campaign, ‘Recommendations You Can Rely On’, which seeks to educate consumers about the importance of using a trusted source to find a tradesperson. The UK’s number one website for finding a tradesperson partnered with new creative agency Hughson&Merton to launch the new advert following insight that Britons don’t understand […]
The sleep wellness brand’s latest campaign reawakens the infamous ‘Test Card F’ in a bid to help people tune out and turn in for the night
eve sleep, the online sleep wellness brand, will be giving TV viewers the ultimate throwback as they remind the nation of a time when TV broadcasting came to an end each night. In their latest advertising campaign launching on Channel4 on Sunday 1st November, eve sleep will bring back to life the highly recognisable ‘Test […]
Online marketplace app, Shpock, has appointed Red Brick Road and Goodstuff to re-launch the brand in the UK.
Following a competitive pitch process, Shpock has appointed Red Brick Road as lead creative agency and Goodstuff as lead media agency to launch their new brand positioning in the UK. The global brand launch includes a new brand identity and brand positioning for Shpock which is encapsulated by their new brand line, “The Joy of […]
Swell_Anthem_1080x1080v6 from VisiblePR on Vimeo. S’well, a design company for good — best known for creating the original fashion hydration accessory, is launching its first brand campaign in the UK that aims to inspire consumers to find more ways to use less. With the impact of single-use plastic an increasing concern for UK consumers, the […]
AA Cars, the AA’s used car website, is launching a new marketing campaign to demonstrate how drivers can buy their next car with confidence thanks to its quality checks and the AA Dealer Promise. AA Cars’ new consumer research has explored how customer confidence affects their car buying experience. It was found that customers who […]
