With less than a week to go till the final deadline for entries, Product of the Year managing director, Helga Slater, takes us behind the scenes and reveals ‘what it takes’ to win one of the UK’s most coveted awards. In a sentence? We are the largest consumer-voted award for product innovators – a champion […]
Over two thirds of the UK population (65%) say they’d try/buy a new product if it’s been recommended by a friend or family member, according to new research conducted by Product of the Year, the UK’s biggest survey of product innovation. Conducted online in July 2021, UK consumers were asked to identify factors that would […]
The UK’s largest and most comprehensive survey of product innovation is open for entries
Product of the Year is now open for entries to the 2022 award which promises to be its biggest, boldest and most comprehensive yet. Every year, brands from household names such as: P&G, Mars, Unilever and Nestlé, to pioneering independent brands including: Cheeky Panda (biodegradable bamboo wipes), SMASHED (non-alcoholic) Pale Ale and the innovative shaving brand […]
10,000 consumers vote for the most innovative consumer products of 2021
Product of the Year has today announced the UK’s most innovative products of 2021, with the winners chosen by 10,000 UK consumers. Unilever, Premier Foods, Danone and Procter & Gamble, picked up multiple awards along with other household names and pioneering newcomers. These were just a handful of the 34 winners of the UK’s largest […]