M&C Saatchi Mobile have officially announced they are repositioning. The company will now be known globally as M&C Saatchi Performance. M&C Saatchi Performance is a natural evolution for the agency. M&C Saatchi Mobile launched in 2006, prior to the smartphone revolution, where they were at the forefront of the rise in mobile, winning more than […]
Super-premium Italian beer brand Peroni Nastro Azzurro has announced a new logo, bottle and glassware, with identity and packaging developed by Nude Brand Creation. The renovation is the most significant for the global brand since 2005 and re-affirms the brand’s position as a global Italian style icon. With style at its heart, Peroni Nastro Azzurro’s […]
A three-storey luxury restaurant has now opened on Piccadilly in central London, with visual identity by Here Design. HIDE is a collaboration between acclaimed chef Ollie Dabbous and fine wine and spirits boutique Hedonism. Spread across three floors with views across the neighbouring Green Park, HIDE is presented as a pure dining utopia, combining British […]
Mark Pinney Associates is a bespoke design and architecture practice based in London that specialises in high-end luxury. They have designed aspects of many Apple stores, most of the premium retail stores on Bond street, several top Mayfair restaurants, luxury hotels in New York and a long list of expensive private residences around the world. […]
GB Basketball has unveiled a powerful new look, designed by brand, creative and digital agency Mr B & Friends, ahead of the U17 Basketball World Cup later in June 2018. Together with photography and motion studio Shadowplay, Mr B & Friends has created a brand and graphic language that reflects the urban roots of the sport, […]
Health food brand Aduna, which offers a range of superfood products whilst creating incomes for rural African households, has launched a new selection of nutrient-rich African Super-Teas with design by Carter Wong. Aduna and Carter Wong started working in partnership in 2013 with the launch of Baobab in the UK market with the aim to […]
Germany’s international public broadcaster Deutsche Welle (DW) has launched a new on air channel branding kit designed by London based digital design agency W12 Studios Ltd. The toolkit consists of a motion design language and mnemonic, idents, on screen graphic, and social media video treatment. The new brand toolkit uses movement to reveal contrasting story […]
Tisserand, the British aromatherapy brand, has collaborated with Ascot Racecourse to create a bespoke range of bath, body and homecare products, with a vibrant and evocative identity by branding and design consultancy Biles Hendry. Since 1974, Tisserand has been offering high-quality, affordable aromatherapy products. This new association with Ascot allows the brand to build its […]
BTL Brands, the independent branding consultancy, has lifted high-end amplifiers – Engström – to new heights with a brand refresh. The Scandinavian brand needed to turn up the volume on its brand identity, brand messaging, print material, website and social to live up to the products’ premium price tag (up to €0.25m to be exact). With […]
After four months of collaboration with the help of their agency partner, Burns Group, geospatial intelligence portal URSA unveiled its refreshed brand identity and website. Looking for a new identity to help the company communicate its complex offerings in a digestible way to key audiences and stakeholders, URSA tapped BGIN, the branding and design accelerator […]