Agency krow London has installed a new management line-up

krow promotes Annie Fox to ECD, Aileen Ross to Group Head of Strategy and Matt Watts to Group Head of Planning in new management line-up that also includes Darryl George as Deputy ECD

Agency krow London has installed a new management line-up

Agency krow London has installed a new management line-up, promoting the former Deputy ECD Annie Fox to ECD and ex-Planning Director Matt Watts to Group Head of Planning. The move also sees Aileen Ross, the agency’s multi-award-winning Planning Director – who has been the lead planner on the DFS business for eight years – promoted […]

krow reveals new delightful adventure as favourites Wallace and Gromit get entangled in a sofa calamity saved by DFS

The latest animated adventure sees more real DFS sofas miniaturised

krow reveals new delightful adventure as favourites Wallace and Gromit get entangled in a sofa calamity saved by DFS

krow, part of the MISSION Group reveals the latest animated campaign for DFS, created in collaboration with multi award-winning independent studio Aardman. Once again, much loved inventor Wallace and his long suffering dog Gromit get into a tangle in the brand new ad, but all is saved with the arrival of a DFS seating solution that is […]

The making of DFS’ “A Comfy Carol” film: Behind the scenes with Aardman, Krow, and DFS

The making of DFS’ “A Comfy Carol” film: Behind the scenes with Aardman, Krow, and DFS

The cosy comfortable feel of DFS’ Christmas ad, featuring Aardman’s much-loved Wallace & Gromit characters, would not have been possible without the enormous amount of hard work and painstaking attention to detail that went on behind the scenes.  Aardman creative director Merlin Crossingham, Darryl George, creative director at krow, part of The MISSION Group, and […]

DFS and krow launch “A Comfy Carol” with help from Aardman’s much-loved Wallace & Gromit characters

DFS and krow launch “A Comfy Carol” with help from Aardman’s much-loved Wallace & Gromit characters

Furniture retailer DFS is launching its first Christmas brand campaign from krow, part of The MISSION Group. A reflection of the timeless celebration of Christmas, in the fantasy animated world of Wallace & Gromit.  The campaign – its second featuring Aardman’s Wallace and Gromit – features the two much-loved characters taking Wallace’s new invention, the “Ewe-phonia,” carol […]

krow appointed to devise brand positioning and comms strategy for trade retailer Toolstation

krow appointed to devise brand positioning and comms strategy for trade retailer Toolstation

krow has been tasked with developing a new brand positioning and strategy for retailer Toolstation, which supplies tools, accessories and building supplies to the trade, home improvers and self-builders, via more than 400 branches nationwide. Toolstation’s most recent campaign, ‘Helping Hand’, brought a fun twist to the brand’s positioning by creating a literal, helping hand, representing […]

Krow scoops Vision Direct project following competitive pitch

Krow scoops Vision Direct project following competitive pitch

Krow, part of the MISSION Group, has been appointed to handle a social media project for Europe’s leading online contact lenses retailer, Vision Direct, following a competitive pitch. The partnership between Krow and Vision Direct will see Krow supporting and working alongside the in-house team to produce social media creative campaigns. The new work will go […]

krow appoints Annie Fox as Deputy Executive Creative Director

krow appoints Annie Fox as Deputy Executive Creative Director

krow has named Annie Fox as Deputy Executive Creative Director with a brief to boost its full service and integrated creative capabilities. Annie was previously Creative Director at Digitas UK. At krow, she reports to Executive Creative Director, Nick Hastings, and will work across all the agency’s clients. Among the notable campaigns she has worked […]

The MISSION Group appoints Cat Davis to drive business growth

The MISSION Group appoints Cat Davis to drive business growth

Catherine Davis is joining The MISSION Group in the newly created role of Group Marketing Director Davis, a vastly experienced agency new business and marketing operator, will assume responsibility for accelerating growth across both The MISSION Group and krow, which recently announced its merger with fellow group agency Bigdog. Previously Chief Marketing Officer at Grey London […]