Titled ‘This is Home’, the new spot for Arsenal and Adidas explores London inclusivity; as Gunner legend Ian Wright puts it: “You ain’t born a Londoner, you’re made one.” The film by Iris, shows how Arsenal players and fans from around the world feel so at home in London, and at Arsenal, they’ve become part […]
SAP has unveiled “Call the Shots,” an interactive, online game that puts fans in the shoes of Wimbledon Champion Angelique Kerber the day before a big match. Central to the experience, which has been created by Momentum Worldwide, fans can use SAP Tennis Analytics to get Kerber match-ready, by leveraging data and insights to make decisions that will help […]
Booking.com, the digital travel leader connecting travellers with the widest choice of unique places to stay, a range of must-do travel experiences and seamless transport options, and adam&eveDDB have released the next iteration of its ‘Live Curious’ advertising campaign. Directed by Fredrik Bond through MJZ with DoP Monika Lenczewska, the new creative work celebrates six […]
The AA has reunited the crew from the successful comedy series, Red Dwarf, in a new brand campaign designed to highlight the benefits of its digitally-enhanced breakdown service. Created by adam&eveDDB, the launch spot was written by creative duo Jon Farley and Alex Lucas, in collaboration with Red Dwarf creators, Doug Naylor and Rob Grant. The ad was […]
Chocolate fans everywhere have been given the chance to try three limited edition Cadbury Dairy Milk bars, created by the three finalists of the Cadbury Inventor competition. Callum’s Cadbury Dairy Milk CHOCA-LATTE, Neelam’s Cadbury Dairy Milk SIMPLY THE ZEST, and Melanie’s Cadbury Dairy Milk THE RASPBERRY SHORTCAKE will be filling supermarket shelves across the UK […]
Ellesse unveils its new OOH (out of home) campaign: On Point, created by RPM. The campaign is designed to showcase tennis in a more disruptive, modern style, to put Ellesse on the radar of a more urban lifestyle audience alongside its Wimbledon fan-base. The creative, which will run across a number of digital and static locations […]
Global branding experts, BrandOpus, have worked with Creemore, a Canadian craft beer brand; creating a new brand strategy, visual identity and packaging. In 1987, their founder John Wiggins set out with passion and dedication to create a beer that celebrated the small Ontarian community of Creemore. Brewed with only the finest Creemore Spring water, then […]
Three UK has teamed up with Hollywood icon Dame Joan Collins, calling for mobile customers to ‘ditch and switch’ their phone network, in a playful social media campaign launched on Three’s Instagram (@threeuk), Twitter (@ThreeUK) and Facebook feeds. The social content marks an industry-wide change, whereby from this week mobile customers can switch networks by simply sending a free […]
McDonald’s, together with Leo Burnett London, have launched a new campaign celebrating McDonald’s McDelivery being part of late-night Movie Nights on ITV2 ITV3 and ITV4. The campaign is part of a sponsorship deal between ITV and McDelivery powered by Uber Eats, for the broadcaster’s post 9pm digital network film package secured by OMD UK. Created […]
Kia Motors launched a new pan-European advertising campaign for the new Kia e-Niro electric crossover – fronted by Oscar-winning actor Robert De Niro. The campaign has been developed by INNOCEAN Worldwide Europe Europe under the leadership of Gabriel Mattar (European Chief Creative Officer) and Ricardo Wolff (Executive Creative Director). “It’s our first campaign for Kia […]