Markham Yard Creates “Good Karma” Campaign for New York Blood Center Enterprises

Markham Yard Creates “Good Karma” Campaign for New York Blood Center Enterprises

Miami-based advertising agency Markham Yard is launching “Good Karma by the Pint,” an unorthodox new campaign to inspire people to donate blood on behalf of New York Blood Center Enterprises (NYBCe), a community nonprofit blood bank based in New York with donor centers in eight states. The largely digital campaign (Facebook, Instagram, YouTube, programmatic CTV, programmatic audio) launches June […]

Ben & Jerry’s Newest Brand Campaign Empowers Fans to ‘Make Some Motherchunkin’ Change!

Ben & Jerry’s Newest Brand Campaign Empowers Fans to ‘Make Some Motherchunkin’ Change!

Ben & Jerry’s is excited to introduce a new brand campaign created to inspire audiences to action: “Make Some Motherchunkin’ Change!” This marks Ben & Jerry’s first major brand focused campaign in almost a decade, the campaign taps into the ethos behind the company’s decades long heritage in activism and advocacy. The campaign was created in […]

WeRoad Invite Jack Grealish and James Maddison to Their Holiday Squad

WeRoad Invite Jack Grealish and James Maddison to Their Holiday Squad

Last Friday, England’s Men’s National Football team manager Gareth Southgate announced the squad he’ll be taking to Germany for the European Championship. Jack Grealish and James Maddison were notably missing from the team, both some of England’s most well-known players. They’re both also well-known for their holidays in Ibiza together.  So while they might not be […]

SPECSAVERS TRANSLATES ITS FAMOUS SLOGAN TO HELP FANS OF ALL NATIONS PREPARE FOR DODGY EUROS REFEREEING DECISIONS

SPECSAVERS TRANSLATES ITS FAMOUS SLOGAN TO HELP FANS OF ALL NATIONS PREPARE FOR DODGY EUROS REFEREEING DECISIONS

Today sees the launch of Specsavers’ Euros activity, ‘Should’ve Translations’, which helps fans of all nations prepare for the tournament by translating its famous slogan ‘Should’ve gone to Specsavers’ into the languages of all the countries taking part. The tongue-in-cheek ads ensure that supporters of every nation will be able to scream, cry or shout […]

McDonald’s and Leo Burnett celebrate young adults ownership of the brand, in new campaign ‘Make It Yours’.

McDonald’s and Leo Burnett celebrate young adults ownership of the brand, in new campaign ‘Make It Yours’.

McDonald’s and Leo Burnett UK have collaborated with 16-24 year-olds to create a campaign that celebrates the brand’s authentic role in British youth culture. It showcases the unique way young adults have naturally taken ownership of the brand and celebrates the many ways they have made an invite to McDonald’s all their own. As well […]

Til I Died: British Heart Foundation and Saatchi & Saatchi unveil UK-wide mural campaign honouring young football fans lost to heart disease

Til I Died: British Heart Foundation and Saatchi & Saatchi unveil UK-wide mural campaign honouring young football fans lost to heart disease

Ahead of the launch of the UEFA Euros 2024, Saatchi & Saatchi has launched new work with British Heart Foundation (BHF) commemorating the lives of 12 young football fans whose lives were tragically ended by heart disease. The work marks a broader campaign to emphasise the critical need for heart research funding by spotlighting the […]

Nectar360 partners with the Alliance of Independent Agencies

Nectar360 partners with the Alliance of Independent Agencies

The retail media specialist will share its expertise with the 100+ independent UK agencies that make up the Alliance’s membership Nectar360, which owns and operates Nectar, the UK’s largest coalition loyalty programme, has entered into a partnership with the Alliance of Independent Agencies, which represents the interests of over 100 independent UK agencies. Nectar360 will […]

The Many and Outshine Unveil New Creative Campaign Inspired by Real Fan Experiences

The Many and Outshine Unveil New Creative Campaign Inspired by Real Fan Experiences

Indie agency The Many has launched its latest advertising campaign for Outshine Fruit Bars with two imaginative and vibrant commercials inspired by real fan reviews. The spots, titled “Joy Inside Out” and “Magic Moment,” highlight Outshine‘s commitment to customer satisfaction and creativity, bringing the joyful experiences of fans to life in fantastical ways. Inspired by […]

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 26th FAB Awards Show

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 26th FAB Awards Show

The FAB Awards provided a bit of much needed cheer this week with the 26th Edition of their Awards hosted as an Awards Presentation Party on Thursday, 6th June 2024. The FAB Awards did away with the traditional Black Tie / Sit Down Dinner of The Hurlingham Club and hosted a more relaxed Awards Presentation Party by the […]

“You need more holidays”

“You need more holidays”

How can you tell that your vacation is more than overdue? For example, an increasing tiredness of everyday life that no longer gives you enough concentration to do things properly. FRASER uses this scenario to set up a brand launch campaign for its new customer holidayheroes, the young online travel portal from Munich, Germany. There are […]

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