Sizzling summer-themed connected packaging inspires personality-based drinks to tantalise taste buds

Sizzling summer-themed connected packaging inspires personality-based drinks to tantalise taste buds

Creative technology studio Appetite Creative in partnership with world leading food processing and packaging company Tetra Pak, has refreshed the fun and interactive smart packaging experience created for a leading European fruit juice producer with a brand-new summer drinks theme to inspire customers. The updated campaign, which will run for a third time due to […]

Norton Motorcycles partners with Collaborate at Goodwood Festival of Speed 2024

Norton Motorcycles partners with Collaborate at Goodwood Festival of Speed 2024

Norton Motorcycles has appointed independent global experiential agency Collaborate as its activation partner at this year’s Festival of Speed. Ema Forster, Head of Marketing at Norton Motorcycles says: “We’re delighted to be working with Collaborate for Goodwood Festival of Speed 2024. Norton is growing at an incredible pace, so this year we have increased our […]

MAGNUM® PARTNERS WITH TROYE SIVAN TO CREATE THREE ALL-NEW MOOD-INSPIRED HONEY REMIXES

MAGNUM® PARTNERS WITH TROYE SIVAN TO CREATE THREE ALL-NEW MOOD-INSPIRED HONEY REMIXES

The inter-agency IPG team of Golin, LOLA MullenLowe, Mindshare, MullenLowe and Big Sync Music launch the Magnum® Wherever Pleasure Takes You campaign and NPD with newly-remixed Troye Sivan tracks Magnum® ice cream has teamed up with global award-winner and Grammy-nominated Australian singer-songwriter and actor Troye Sivan to create three all-new remixes of his track ‘Honey.’ […]

Robot dog mimics heat stroke symptoms in an unprecedented OOH build: Nordic pet brand’s latest campaign stuns in the streets of Finland

Robot dog mimics heat stroke symptoms in an unprecedented OOH build: Nordic pet brand’s latest campaign stuns in the streets of Finland

The Nordics’ leading petcare brand Musti Group launched a campaign warning dog owners to never leave their dog alone in a hot car. The campaign features a custom made robotic dog that simulates the symptoms of a heat stroke. The robot is placed inside a car and its movements are triggered by changes in temperature. […]

BORN UGLY CREATES GROUND-BREAKING SUMMER CAMPAIGN FOR THE ROYAL ARMOURIES: GAME CHANGERS

BORN UGLY CREATES GROUND-BREAKING SUMMER CAMPAIGN FOR THE ROYAL ARMOURIES: GAME CHANGERS

Creative change agency Born Ugly today announces the launch of the Royal Armouries’ summer campaign, Game Changers. By reframing the existing exhibition through an intriguing new lens and highlighting the Royal Armouries’ events calendar, including spectacles such as interactive jousting, Game Changers is designed to attract young families to the museum this summer. The campaign will go live on 20th […]

Grease Monkey Launches Campaign Created and Produced by Fortnight Collective to Express Gratitude for Valued Mechanics

Grease Monkey Launches Campaign Created and Produced by Fortnight Collective to Express Gratitude for Valued Mechanics

Grease Monkey, a flagship FullSpeed Automotive brand and leading automotive aftermarket services platform, wanted to recognize and truly thank valued mechanics at their more than 350 centers across the USA. So this year, the company launched a robust campaign highlighting those workers and all professional automotive technicians in a very moving, integrated campaign that launched […]

Young V&A and AMV BBDO collaborate to unveil major creative installation, Lost and Found Yōkai

Young V&A and AMV BBDO collaborate to unveil major creative installation, Lost and Found Yōkai

The creative collaboration aims to drive visitors to the museum by inviting artists and designers to breathe new life into the forgotten umbrellas of London As part of the installation, the museum and agency also partnered with sound artist and designer Yuri Suzuki and design and research studio Very Very Far Away, to present Yōkai […]

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