‘The Beauty of Live’ Report Reveals Live Music Events Are the Global Launchpad for Beauty and Grooming Trends Among Gen Z and Millennials

‘The Beauty of Live’ Report Reveals Live Music Events Are the Global Launchpad for Beauty and Grooming Trends Among Gen Z and Millennials

Live Nation, the world’s leading live entertainment company, released “The Beauty of Live,” a report that captures makeup, skin care and grooming trends among Gen Z and millennial live music fans before, during and after concerts and festivals across the U.S. and U.K.  Live music events are the ultimate playground for beauty inspiration and experimentation, […]

Wahlburgers Welcomes GYK Antler to the Family

Like-minded creative entrepreneurs join forces to support growth of restaurant chain

Wahlburgers Welcomes GYK Antler to the Family

GYK Antler, a fiercely independent modern marketing agency, announced today it has been named the lead agency for Wahlburgers, a Boston-based chain of casual dining burger restaurants and bars owned by chef Paul Wahlberg and his brothers, actors Donnie Wahlberg and Mark Wahlberg. The first campaign to come out of this new partnership will feature […]

Quiet Storm appointed lead strategic and creative agency globally by fem tech innovator INNOVO®

Quiet Storm appointed lead strategic and creative agency globally by fem tech innovator INNOVO®

Quiet Storm has been appointed global lead strategic and creative agency for INNOVO, a game-changing, wearable tech product designed to strengthen your pelvic floor in order to treat incontinence and assist with other pelvic health conditions such as sexual dysfunction. Bladder weakness, also known as urinary incontinence, is extremely common, with 1 in 3 women and […]

Savvy data specialists unveil hat-trick of smart additions for clients

Savvy data specialists unveil hat-trick of smart additions for clients

AI and Machine Learning (ML) brand Third Foundation has launched a trio of new products to enable customers to utilise data more effectively so they can further grow their organisations online. The firm, established in 2019, uses its proprietary framework to help marketing departments identify customer behaviours, improve online performance and understand – and predict […]

Life Agency Founder Ian Humphris And Former MD Rachel Deacon Launch Nokamo

‘Nokamo will create inequality in markets’

Life Agency Founder Ian Humphris And Former MD Rachel Deacon Launch Nokamo

Humphris and Deacon as Nokamo co-founders will be joined by two other former LIFE execs, Rachel Jackson and Justine Roberts-Davies, in their mission to rid the SME market of camouflaged and clone brands. Nokamo targets businesses in the B2B SME market, who have an aggressive growth target and in turn need to rapidly change their […]

The FAB Awards announces Jury Presidents for their 22nd Year

The FAB Awards announces Jury Presidents for their 22nd Year

The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – are pleased to announce the Jury Chairs for the 22nd edition of the awards. The International awards programme that is focused entirely on work done for Food and Beverage brands, will be held on May 20, 2020 in London. The awards, supported by Google […]

Quiet Storm Appointed To Shape Brand Strategy And Creative Direction For New Plant-Based Brand, Nutritious Delicious

Quiet Storm Appointed To Shape Brand Strategy And Creative Direction For New Plant-Based Brand, Nutritious Delicious

Quiet Storm has been appointed by Nutritious Delicious in the UK – the natural, plant-based food brand owned by French brand Andros (who also own Bonne Maman), to build brand awareness and fame. This will be the first major activity for Nutritious Delicious, with the work due to break this spring. Quiet Storm won the […]

Industry’s First 40 Over Forty Platform Launches

Industry’s First 40 Over Forty Platform Launches

Today, 20th January 2020 marks the launch of the first 40 Over Forty, a platform where anyone can nominate colleagues and those they admire, to celebrate what they bring to the advertising, marketing and media industry because of their age, not despite it. 40 Over Forty aims to shine a much-needed spotlight on the talent surrounding us and to acknowledge men and women within a […]

Wunderman Thompson Appoints Naomi Troni as Global CMO and Chief Growth Officer

Wunderman Thompson Appoints Naomi Troni as Global CMO and Chief Growth Officer

Troni Joins Wunderman Thompson to fuel new business and marketing efforts globally Wunderman Thompson, a WPP agency, announced today the appointment of Naomi Troni to the newly created role of Global CMO and Chief Growth Officer. Naomi will be responsible for all global marketing, new business and communication of the Wunderman Thompson brand, and will work cross-functionally across […]

2019 Marketing Deal Data Shows That Content Is King

2019 Marketing Deal Data Shows That Content Is King

New research has shown a significant increase in M&A deal activity involving content production companies, more than doubling from 35 acquisitions globally in 2018 to 82 in 2019. In the last weeks of 2019 alone, Blackstone invested £100m for a minority stake in content development house HH Global and Tech Mahindra acquired retail content production […]

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