blu, the original e-vapour brand, has announced the appointment of MSQ Partners and Hyperactive to launch its myblu electronic vaping product in the UK following a competitive pitch. The agencies have been tasked by the blu team with the creation and delivery of the integrated launch, which is scheduled to go live this summer. myblu […]
Creative and media company, The Gate London, has announced the appointment of former Jaywing’s Epiphany director Kerry Fyans as Head of Media. Fyans will be tasked with sharpening the media planning and buying offering to ensure it expresses the company’s ‘Boundless’ mindset, and to grow it as the market seeks independent and nimble alternatives to […]
Leading customer acquisition and engagement agency, STACK, part of MSQ Partners, has appointed Mark King as its first Chief Data Officer. King will take up his new position with immediate effect, reporting into STACK’s CEO Ben Stephens. He will work across STACK’s client portfolio which includes Church and Dwight, Hertz and Electoral Commission, ensuring informative […]
MSQ Partners has launched a new integrated campaign for The Electoral Commission to encourage voter registration for the upcoming 2018 local elections in May. MSQ were tasked to create a campaign that targets those who have not yet registered, or who need to re-register because they have recently moved house. The activity marks a new […]
The Competition and Markets Authority (CMA) has launched a new digital campaign aimed at encouraging people to report cartels. While fines and monetary incentives play a role in encouraging people to report, this new campaign is based on analysis conducted by the Behavioural Insights Team that shows the decision to report is shaped by a […]
Consumer Packaged Goods company Church & Dwight has appointed MSQ Partners as its lead creative agency, with the review run through Creativebrief. This is the first time in 18 years that Church & Dwight has reviewed its agency partner. The team will comprise of MSQ Partners agency The Gate London leading on creative and strategy, […]
Canal & River Trust has appointed MSQ Partners as its lead communications agency to drive brand awareness and customer engagement activity after a competitive process run through Creativebrief. The Gate and Stack, MSQ Partner’s two lead communications agencies, will work in partnership on the assignment. The Gate will lead on brand awareness including creative, media […]
The charity Tomorrow’s People has enlisted The Gate London as their first agency of record to help them be more distinctive and better reflect their values. Tomorrow’s People helps young people trapped by unemployment to transform their future and believes every young person should have the chance to build the best life they can, no […]
Full service advertising agency, The Gate London, part of MSQ Partners, launched its new summer campaign for Chiltern Railways, featuring a radio advert recorded at the ArcelorMittal Orbit, home to the world’s biggest slide. The advert forms part of a wider campaign to promote Chiltern’s Family Travelcard, and features a 30-second clip of a voice-over […]
MSQ Partners has been appointed by The Electoral Commission to handle its creative and media planning account after a competitive four-way pitch. Stack and The Gate, MSQ Partners’ two leading communications agencies, will work in partnership to deliver on and offline advertising and social campaigns, making use of MSQ Partners’ strong presence across the UK. […]