NBA ALL-STARS NIKOLA JOKIĆ AND JIMMY BUTLER REVEAL THEIR NBA LIFE ON THE ROAD IN NEW HOTELS.COM CAMPAIGN

NBA ALL-STARS NIKOLA JOKIĆ AND JIMMY BUTLER REVEAL THEIR NBA LIFE ON THE ROAD IN NEW HOTELS.COM CAMPAIGN

Two of the Biggest Names in Basketball Check in as Hotel Pros in Their First-Ever Spots for a Travel Brand As the Official Travel Partner of the NBA, Hotels.com unveiled today a campaign spotlighting the ultimate road warriors — NBA players — who spend half of the season traveling and staying in hotel rooms. The campaign, […]

Saatchi & Saatchi launches first work for The National Basketball Association (NBA)

Saatchi & Saatchi launches first work for The National Basketball Association (NBA)

Saatchi & Saatchi UK has launched a new visual identity for the NBA, which features in Hoop Cities, a new eight part, in-language docuseries exploring the culture, history and connective power of basketball in Europe.   The dynamic visual identity uses the basketball court to frame the narrative, and leverages Saatchi & Saatchi’s conceptual design and […]

Olé team with Y&R Argentina to pay tribute to the best Argentinian basketball player ever, “Manu” Ginóbili

Olé team with Y&R Argentina to pay tribute to the best Argentinian basketball player ever, “Manu” Ginóbili

Emanuel “Manu” Ginóbili is the best Argentinian basketball player ever, to play for an NBA team. Over 16 years wearing the #20 shirt for the San Antonio Spurs, he has become a loved and respected idol, both in Texas and his native Argentina. Recently, “Manu” announced his retirement and the Spurs decided to retire his #20 […]

World Famous’ Bring ‘Em Back campaign looks to revive the Seattle Supersonics

World Famous’ Bring ‘Em Back campaign looks to revive the Seattle Supersonics

 It’s been 10 long years since the Supersonics left Seattle, when the abrupt relocation of the 41-year franchise left fans stunned and broken-hearted. Some cities might lose hope, the memory erased with a generation. But for Seattle the Supersonics are much more than just a team, they’re intrinsic to the fabric of the community. […]

Mitchell & Ness launches first above the line campaign in the UK

Mitchell & Ness launches first above the line campaign in the UK

Nostalgia brand Mitchell & Ness has launched its first ATL campaign to promote an extended range of NBA Hardwood Classics (HWC) Swingman Collection. Created by Mercieca, the launch sees the brand emblazoned across 45 high footfall London sites in key locations across the London Underground Network and bus sides. After signing a multi-year licensing agreement […]

Nike and AnalogFolk challenge sneaker heads in London to hunt for hidden Kyrie 4 Trainers

Nike and AnalogFolk challenge sneaker heads in London to hunt for hidden Kyrie 4 Trainers

 NBA basketball superstar, Kyrie Irving, took centre stage at London’s O2 Arena when the Boston Celtics faced the Philadelphia 76ers in the eighth NBA regular-season clash in the UK. The game happened to coincide with the highly anticipated launch of the latest Kyrie Nike basketball shoe – the Kyrie 4s. With limited time with […]

NBA and SPOX.com expand digital partnership in Germany

NBA and SPOX.com expand digital partnership in Germany

The National Basketball Association (NBA) and premium sports website SPOX.com, part of Perform Media Deutschland GmbH, announced an expanded multiyear partnership to provide season long digital content on NBA.de, the NBA’s official online destination in Germany. SPOX.com, named “Best Sports Website 2015” at last year’s National German Sports Journalists ceremony in Hamburg, will offer fans […]

Marriott partners with NBA to take fans #AroundTheWorld

Marriott partners with NBA to take fans #AroundTheWorld

Hotel giant Marriott has teamed up with the National Basketball Association (NBA) to give fans the opportunity to travel the world for tournaments across five continents. The tie-up will see Marriott made the official hotelier for events including NBA Global Games 2015-16, NBA Africa Game 2015, and NBA Canada Series 2015 as well as separate […]