Tipi, the lifestyle-focussed rental homes company, has announced the launch of a new digital platform, as it seeks to create an easier, better everyday home life for those who rent. The platform was created in partnership with Lab, the independent digital agency that uses a blend of neuromarketing, psychology and behavioural economics to design, build […]
Following months of research, global socially-led creative agency We Are Social has launched ‘Braving the Backlash’ – a new report which aims to offer practical advice on how brands can approach sensitive issues in their marketing, and properly manage hate speech and negativity online. Hate on social media is a growing issue, and when the […]
Jaguar has announced a ground-breaking collaboration with one of the world’s highest-profile singer-songwriters, Dua Lipa, to launch an innovative, integrated brand-building programme across Europe. The long-term, pan-European programme, will be rolled in over 15 markets across Europe including France, Germany, BeNeLux, Italy and Spain, and celebrates the brand’s popular SUV models, the EPACE,F-PACE and […]
Manchester based creative and digital agency Access has been appointed by international non-profit organisation WaterAid as its global web development partner. The appointment follows a competitive four-way pitch for both the charity’s ongoing platform support and future digital design, development and project work, including the growth of its current digital portfolio from seven member sites and three country […]
Photobox Group, Europe’s leading personalisation business, has acquired Dutch online cards and gifting retailer Greetz. The acquisition makes Photobox Group the European market leader in online greetings cards and personal gifting through the Greetz and Moonpig brands. Founded in 2001 as an online greetings cards retailer – in which it is the undisputed market leader […]
With an ongoing political crisis, Brazilians are increasingly concerned about political matters in the country. They keep a close eye on every news story about the Government and are actively discussing the issues on social media. One such issue was the fact that state-owned Correios had imposed a 51% increase in shipping. Something that affects everyone who buys […]
One of Europe’s largest independent online beauty destination Beauty Bay has had a makeover, centred around a new powerful proposition of Break The Rules. And through the process they have thrown out the cosmetic marketing rulebook to develop a creative attitude that matches their brave challenger brand position. The brand’s striking new identity has now […]
Motor retail group JCT600 has created an online supercar game to help raise money for its chosen charity The Prince’s Trust. Created and donated by JCT600’s digital agency partner Code Computerlove, Petrol Head To Head is a Top Trumps style game that tests consumer’s knowledge of the world of high-performance motoring. As a free-to-play game, JCT600 […]
Creative technology agency Modern English have launched a ‘facial recognition playlist generator’ for music sensation, Dua Lipa. The ground-breaking new web-app uses an online social messenger premise to allow fans to interact with a Dua Lipa chat-bot and upload a selfie that is analysed to give them a personal playlist based on what mood their […]
Bloomberg Media Group has launched ad.apt, an innovative ad solution breaking new ground in display advertising. Leveraging Bloomberg’s unique data, content and design footprint, ad.apt enables Bloomberg to convert a simple set of brand elements into a multitude of high-impact, natively designed formats. ad.apt delivers a range of user experiences featuring video, data and content […]