Immedia works with JD Sports to launch music & entertainment platform JD-X across in-store & mobile

Immedia works with JD Sports to launch music & entertainment platform JD-X across in-store & mobile

Multichannel in-store and digital production company Immedia is working with JD Sports (JD), the leading UK trainer and sports fashion retailer, to create a new multi-stream music entertainment platform, JD-X, available to customers in-store and via its mobile app JD Sports. JD-X is a 24-hour music and entertainment service which officially launched at the weekend […]

News UK launches NewsIQ to tap into the power of preference, opinion and emotion

News UK launches NewsIQ to tap into the power of preference, opinion and emotion

News UK is launching a new data platform that will enable advertisers to reach audiences based on their emotions and attitudes, driving emotional loyalty and potentially increasing advertising engagement by up to 45%. NewsIQ UK will capture the preferences, opinions and emotions of News UK’s audiences and will allow brands to target campaigns based on […]

Treatwell and Grow@Mindshare to change the beauty booking game

Treatwell and Grow@Mindshare to change the beauty booking game

 Grow@Mindshare, the specialist entity from Mindshare designed to help start-ups and entrepreneurial businesses achieve rapid and measurable growth, has launched Treatwell’s largest ever TV and VOD campaign across the UK. With a seven-figure investment, Treatwell appointed Grow@Mindshare to develop a media and creative campaign that aims to establish the brand as the ‘go-to’ booking […]

SoundCloud Launches “First On SoundCloud” to Celebrate and Promote Creators

SoundCloud Launches “First On SoundCloud” to Celebrate and Promote Creators

 SoundCloud recently launched “First On SoundCloud,” to celebrate the inspiring stories and raw energy of creators who start on SoundCloud first. As one of the world’s largest open audio platform, SoundCloud is the first place creators share what’s new, now and next in music culture. “First on SoundCloud” will promote emerging talent on the platform […]

Impact Radius Unveils Company Rebrand to ‘Impact’

Impact Radius Unveils Company Rebrand to ‘Impact’

Impact Radius, provider of a natively-integrated marketing platform that measures, manages, and optimises brands’ paid marketing and media investments, announced the launch of its new company brand, Impact, and unified marketing technology platform. The new platform is designed to help marketers stop ad fraud, make decisions confidently, create new performance partnerships, and grow their business […]

Music platform AdMusic 2.0 launches as MusicBrief

Music platform AdMusic 2.0 launches as MusicBrief

Following a successful year beta-testing the bespoke music platform in Australia, Admusic V2.0 will launch in March under the name MusicBrief. The rebrand will mark the roll out of its unique model to brands, agencies and content creators worldwide. During the past 12 months the platform has been continually reviewing and improving on aspects of […]

Voice AI company Voysis launches independent commerce platform for retailers and brands

Voice AI company Voysis launches independent commerce platform for retailers and brands

At an event in New York, Voysis has announced its new product, Voysis Commerce, and released the findings of a research report that shows voice commerce and search is at a major inflection point for retailers and brands. The launch of Voysis Commerce comes shortly after the company revealed their breakthrough on WaveNet technology that […]

SSP revamps platform interface to increase online engagement with insurance companies

SSP revamps platform interface to increase online engagement with insurance companies

Insurance systems and software provider SSP have revamped their platform interface to facilitate communication with their core online audiences. The leading global supplier, which offers insurance companies technology solutions that earn them competitive advantage in the industry, commissioned award-winning user experience (UX) and digital agency DotLabel to update its existing online platform. The aim was […]