Nearly one fifth of Brits have now signed up to subscription boxes that deliver a host of different goodies direct to our door, according to new research by uOpen, the UK’s first online subscription box marketplace. The survey reveals that 19% – more than 12 million – of us have signed up for subscription boxes in the […]
Commuters in London were given the chance to be President for the day and take their seat in a replica Oval Office, to celebrate the summer’s most talked-about book, The President Is Missing. The team at Century, Penguin Random House, and MKTG invited London commuters into a different kind of office this week, to celebrate […]
This summer, Spanish gazpacho brand Alvalle is encouraging us all to ‘Start something with Gazpacho’ as they launch their fresh, delicious and healthy chilled starter in new markets across Europe. Working with independent creative agency RPM, Alvalle has launched a summer 2018 supper club series called Gazpacho Gatherings, where influencers and consumers come together in […]
Absolut Vodka has launched a ‘Global Selfie’ campaign to mark the launch of its Limited Edition bottle, Absolut World. Developed specifically for the Travel Retail sector and to celebrate Absolut’s global unity brand pillar, the campaign was created by Agency TK and is now live in airports across Europe, New Zealand, Australia and Asia. Aimed […]
Bouygues Telecom, one of the top French Internet Service Providers, launched a new service, “Guaranteed Internet”: an ensured internet access for its subscribers, even when their connection is down, thanks to a 4G mobile hotspot router. But here’s the thing. Not everyone is a Bouygues client. So, for all those that have not yet subscribed […]
On 23rd April, New Balance launched a campaign titled ‘This Means More’ to mark the launch of the new home kit of Liverpool FC. The kit launch campaign has been created as a collaboration between New Balance, LFC and ZAK, New Balance Football’s global creative agency. “This Means More” encapsulates the feeling that all LFC […]
To convey all the character and consistency of the line of wines Medalla Real, Viña Santa Rita and MRM//MCCANN turn to the art of cinema. Together, they launched the shortfilm “Decanted”, presenting the story of a enologist whose passion for his work is driven by a constant pursuit for excellence in the making on […]
Spotify has been available abroad for years, but in Israel it just landed in April 2018. As an anticipated launch by Israel’s many youngsters and music lovers, it was a dream opportunity for Bekol, Israel’s Organisation for the Hard of Hearing, to speak directly to youngsters. Why? Because with most youngsters using earphones to […]
Streaming service NOW TV has glimpsed into the future of marketing by promoting the return of dark odyssey Westworld using a hyper-realistic humanoid robot, inspired by the show’s artificially intelligent “hosts”. NOW TV commissioned five engineers from robotics company Engineered Arts to build ‘Fred the Robot’ who is modelled on a real 55 year […]
Tug, an international Digital Performance Marketing Agency, announced that Eoin O’Neill has been promoted to the role of CTO and Global Head of SEO. Reporting into Nick Beck, Tug Founder and CEO, O’Neill will help further establish Tug as a leading presence in the UK digital advertising marketplace. In his new role, he will be […]