LONDON BRONCOS Appoint Fortitude Communications

LONDON BRONCOS Appoint Fortitude Communications

Championship Rugby Football League club London Broncos have appointed Fortitude Communications. Fortitude will manage the club’s communications and PR covering matters both on and off the pitch. The agency will provide the Broncos with communications and press office support, strategic advice, help drive engagement and raise the club’s profile.  The Broncos compete in the Betfred Championship […]

Gallagher Champions Resilience Of Local Businesses With Its ‘TACKLING TOMORROW. TOGETHER’ Initiative

Gallagher Champions Resilience Of Local Businesses With Its ‘TACKLING TOMORROW. TOGETHER’ Initiative

Insurance broker, and title partner of Premiership Rugby, Gallagher, has launched a UK-wide initiative – ‘Tackling Tomorrow. Together’ – bringing to life stories of six UK businesses and a charity that have shown resilience, tenacity and pioneering spirit during the COVID-19 pandemic. To highlight the diversity of challenges and opportunities presented by the pandemic, those […]

Dark Horses creates new brand identity for launch of RugbyX

Dark Horses creates new brand identity for launch of RugbyX

London based sports creative agency Dark Horses has created the brand identity to drive the launch and boost ticket sales for the latest short form sport, the hugely anticipated and talked about RugbyX. RugbyX is rugby but simpler, faster and more accessible. The World Rugby sanctioned format has 5-players on each side with no lineouts […]

Glasgow Warriors partner with GumGum Sports

Glasgow Warriors partner with GumGum Sports

Glasgow Warriors have linked up with GumGum Sports to track and capture the full sponsorship value of its partners across broadcast and social media. The partnership with GumGum Sports – an artificial intelligence company with particular expertise in computer vision – will allow Glasgow Warriors to accurately track the value of the sponsorships they offer […]

Pearlfisher Teams with Rugby Icon Jonny Wilkinson CBE, to Bring to Life New Brand – N°1 Kombucha

Pearlfisher Teams with Rugby Icon Jonny Wilkinson CBE, to Bring to Life New Brand – N°1 Kombucha

Pearlfisher London works with international rugby icon Jonny Wilkinson CBE, to bring to life new brand – N°1 Kombucha. After a spectacular career performing at top level performance, Jonny Wilkinson’s focus is now on overall wellbeing in mind and body, and he is an advocate of the benefits of living foods to help achieve this. Linked […]

Vodafone Ireland Launches New Team Of Us Campaign Ahead of the Guinness Series

Vodafone Ireland Launches New Team Of Us Campaign Ahead of the Guinness Series

Vodafone Ireland today launched “Who We Are is How We Play” the next phase of the brand’s “Team Of Us” sponsorship of the Irish rugby team. Vodafone and award-winning agency Target McConnells developed the “Team Of Us” platform with the aim of creating the most interconnected team and fanbase on the planet. Now, in year […]

Saatchi & Saatchi and HSBC unveil Hong Kong Sevens: The Descent

Saatchi & Saatchi and HSBC unveil Hong Kong Sevens: The Descent

HSBC, the official tournament co-sponsor, and Saatchi & Saatchi, London launches their latest film, ‘The Descent’ to support and build anticipation for the historic Hong Kong leg of the series. Running from the 8th – 10th April, the Cathay Pacific / HSBC Hong Kong Sevens Tournament is the pinnacle of the HSBC World Rugby Seven Series: […]

ITV Signs Two Year Sponsorship Deal with Peugeot

ITV Signs Two Year Sponsorship Deal with Peugeot

ITV Commercial announces it has signed a two-year sponsorship deal with car manufacturer Peugeot. The partnership, brokered between ITV and OMD UK, includes sponsorship of ITV’s coverage of the RBS 6 Nations tournaments in both 2016 and 2017 and includes all England, Ireland and Italy home matches. It covers broadcast sponsorship, highlights shows and a […]