“Companies that overlook the power of creativity right now risk disappearing”, says advertising guru, Sir John Hegarty, as he unveils his new venture:-
“The Business of Creativity”
According to the most recent figures from McKinsey*companies that integrate creativity, analytics and purpose are delivering at least two times the growth of their peers. With a looming recession and companies adapting to the new world order of hybrid working, understanding how to harness the power of creativity has never been more important. With this […]
Educational online course launched in partnership with GENIE and The DO Lectures
3-part online course with live interaction aims to inspire creativity in the world of business
Graham Fink Launches ‘Fink Different’ Online Course
Bold new advertising campaign from BBH London launched on 21st September
The campaign has been launched to coincide with the 20th anniversary of Peace One Day, a global NGO that Simba is officially sponsoring.
The TV ad premieres on Channel 4, ITV and Sky, from 21st September
Sleep technology brand Simba has launched a major new brand campaign to raise awareness of how a lack of sleep can radically affect both decision making and emotional reactions, whilst also playing a vital role in conflict resolution. The Made For Peace campaign, which has been devised by award-winning creative agency BBH London, will feature TV, organic social and digital ads. Comms […]
We Are Social Paris has launched the purr-fect tribute to ten great ad men through history, including Bill Bernbach, Sir John Hegarty and Maurice Saatchi, by recreating their image in feline form. The agency has launched an Instagram campaign starring Georgie the cat, @georgie_the_time_traveler_ which is owned by the agency’s art director Jean-Francois Balle. In the series […]
The Garage and Somesuch celebrated the release of a gripping 60” cinema advertisement titled “Feed Our Future“, in association with SAWA, the Global Cinema Advertising Association and the United Nations World Food Programme (WFP), the world’s leading humanitarian organisation fighting hunger worldwide. The 60-second cinema advertisement has been directed by acclaimed Somesuch film director, Lynne […]
The United Nations’ World Food Program kicked off a global campaign June 19 aimed at reaching the public through a 60-second cinema spot that will air in more than 25 countries starting in September. “There are 815 million people worldwide who will go to bed hungry tonight – who are starving, on the edge […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Neil Waller is a star on fire right now! Neil is the co-founder and CEO of Whalar, the only Instagram and Facebook partner connecting brands to creators. Now backed by Sir John Hegarty, […]
