House of Fraser Launches ‘House of Festive’ Christmas Campaign In Collaboration With What’s Possible Creative Studio And The Specialist Works
Independent media agency The Specialist Works has appointed Katie Lobina as Trading Director on the agency’s board, and James Olney as Head of Data & Analytics. Katie, previously Commercial Director at PMX, part of Publicis, will be the commercial and trading lead. Prior to PMX, she was Barter Trading Director at Zenith, Business Manager at […]
Independent international media agency The Specialist Works opens a new US office in Los Angeles, both supporting and continuing the success of the current US offices in New York City and Atlanta. Led by Richard Downey, the agency’s Global New Business Director, the new office is a direct response to client demand for help expanding […]
Independent international media agency The Specialist Works has appointed Tim Neligan as Managing Director to lead the next stage of growth following the recent management buyout led by CEO Martin Woolley and COO Parry Jones. Neligan, most recently Commercial Director APAC & EMEA at Publicis Media’s investment arm APX, will help The Specialist Works develop […]
Independent international media agency The Specialist Works has completed a management buyout led by CEO Martin Woolley and COO Parry Jones. The deal sees ownership of the full-service brand response agency transferring to Woolley, Jones and their leadership team after buying out founder Jim Lewcock and family for an undisclosed sum. Their first act was […]
E-commerce photo gifting brand Photobox has appointed media agency The Specialist Works to handle its communications strategy, media planning and buying account. Following a competitive pitch, The Specialist Works are tasked with positioning Photobox as the go-to website for thoughtful gifts. The Specialist Works will be delivering brand and acquisition activity across the UK and […]
Independent media agency The Specialist Works has been appointed by Psyonix to deliver global media and creative for soccer video game Rocket League. The creative kicked-off in the UK on ITV in the World Cup 2018 semi-final between France and Belgium (10/07/2018) with further slots during last night’s crucial England semi-final and it will also […]
The trends study created by independent media agency The Specialist Works (TSW) in conjunction with Pocket Gamer Biz, highlights that most mobile brands aren’t fully utilising offline channels such as TV, Radio, OOH and print. The study of 250 mobile industry professionals shows that marketers are sceptical about using traditional media but would be open […]
Boost, a new dedicated pay-as-you-go (PAYG) energy supplier, introduces Boost Lee, a new character inspired by iconic martial arts legend Bruce Lee, who will star in the brand’s integrated launch campaign created by SNAP LDN. Founded on the belief that people want the freedom to top up their energy when and where they’d like, Boost […]
Digital life insurance company Beagle Street (part of the BGL Group Limited), has appointed global media agency The Specialist Works (TSW) to handle its TV media planning and buying account worth over £12 million. Starting with immediate effect, TSW has been tasked with delivering a comprehensive media strategy to drive customer acquisition and drive exponential […]