Premium car manufacturer, Volvo Car UK, has appointed Midlands agency, WPR, to handle its regional media communications following a five-way pitch earlier in 2018. WPR, the Midlands’ largest PR agency by revenue, will be tasked with creating and tailoring content, and securing local and regional media coverage to drive consumers to Volvo’s 100-strong UK retailer […]
Huda Beauty, the cult beauty brand of makeup artist and Instagram entrepreneur Huda Kattan, has signed DeVries Global to manage its UK and Ireland press office for the brand’s cosmetics and fragrance ventures following two separate competitive pitches. Co-founded by Kattan in 2013 alongside her sisters Mona and Alya, the Dubai-based business is valued in […]
Insider is the Evening Standard’s new digital platform reaching high net worth individuals in the UK and North America, focused on quality lifestyle content. Launching November 15, it gives readers unparalleled access to the ultra-lux world. Content is centred on high profile celebrities, influencers, style, young royals and those ‘insiders’ in-the-know in society. This dynamic […]
Kahlua, the Mexican coffee rum spirit brand owned by Pernod Ricard, has appointed Droga5 London to its global advertising account. Droga5 London has been briefed to create a global campaign based on new brand positioning. The campaign will begin in spring 2019, running in key markets including the UK, US, Canada and Australia. There will […]
A new online survey by YouGov of 2,024 British shoppers gives online retailers plenty to think about just as their busiest period of the year approaches. Commissioned by post-purchase communication experts parcelLab, the study reveals that although 49% of people now do at least half their Christmas shopping online, 44% say the experience is worse […]
Air China, the Chinese airline and global aviation leader announces the launch of the ‘Land Your Dream’ campaign, which has been designed to inspire Brits to make their dreams a reality with Air China. This new global creative platform is the latest step in Air China’s commitment to helping people land their dreams by […]
Parcelforce Worldwide, one of the UK’s leading providers of express parcel delivery services worldwide, has revealed its Christmas advert for 2018. The advert follows the story of a young girl getting a Christmas gift to her grandma in Florida, with the help of Parcelforce Worldwide. It highlights the importance of knowing the last posting […]
From November 14, hundreds of thousands of passengers using the arrivals walkway at Heathrow Terminal 2 will be told of the steps Heathrow Express has taken to promote sustainability, thanks to an innovative, new poster campaign by brand purpose consultancy, Given London. Featuring individual, but strategically unified artworks, the 36-metre long posters mark the 20th anniversary of […]
CollectPlus, the UK’s largest independent store-based delivery and returns service, has created a short film called A Coat Tale to highlight its partnership with Hands on London and their Wrap Up initiatives in London, Birmingham and Manchester which will once again be collecting unwanted coats and distributing them to a variety of causes across […]
The Sun, the best-selling newspaper in Britain, is donating one penny from every issue sold on Monday 19th November – underlining its commitment to the amazing work of the Movember Foundation as they strive to make a difference for men’s health. The commitment is one element of a rich integrated cross-platform awareness campaign which has […]