Free-From bakery category leader Genius Gluten Free has unveiled two wraps as part of a new ‘Good for the Gut’ range of six products due to roll out this year, with design from London-based B&B studio. The first products to launch are the Genius Fibre Fest Beetroot Wraps and Genius Fibre Fest Kale Wraps. In […]
Attention spans are not shrinking, rather they are evolving to be more selective, according to a new research study from Prezi, the presentation platform that helps people connect more powerfully with their audiences and customers. The 2018 State of Attention Report, which measured the effectiveness of content and presentations and how they resonate with business […]
Following on from the primetime ad break on Channel 4 on September 7, Nationwide, will be joining forces with commercial radio brands, LBC and Heart to continue the #TogetherAgainstHate campaign. Created by Wavemaker, this latest part of the campaign will involve three weeks of activity on LBC and Heart starting September 10. Throughout this […]
The University of Central Lancashire (UCLan) has unveiled an uplifting and inclusive advertising campaign developed specifically to drive 2019 undergraduate recruitment amongst a Gen Z audience. The ‘Together’ campaign, which launched today, will run across cinema, outdoor, print, radio and digital formats. The 60 second cinema ad features Ella Eyre’s hit song Together, chosen […]
Advertising and content agency Therapy, announced the third annual iteration of their award winning “Save Our Stuff,” TV advertising campaign aimed at getting millennials to recycle more – this time focused on aluminium and commissioned by North London Waste Authority. The ad itself, “Tin Man”, combines classic 1970s synth track ‘Popcorn’, a unique and […]
M&C Saatchi is delighted to announce the appointment of Emily Hawkins as Group HR Director, starting in September 2018. Emily joins from Conde Nast Publishing where she held the post of Senior HR Business Partner and Head of Employee Engagement for four years. Prior to that Emily held senior positions at Hugo Boss UK & […]
Wunderman, the leading global digital agency and a WPP company, has hired Helen Lee as associate business development director. Lee moves from a global associate director role at OMD Worldwide to head-up the running of Wunderman’s new business and marketing across the UK. She will report directly into William Rolt, UK & EMEA new business […]
The Moment, a division of The Creative Engagement Group, announces the appointment of Andrea Kinsman to the new role of Head of Digital Delivery, as part of continued expansion of its digital team. Andrea brings over 15 years’ experience managing and overseeing complex digital development programmes, with a strong focus on digital learning. She will […]
Social and Mobile agency, Puzzle, have partnered with Ted Baker to launch ‘Seemore’, his unique virtual assistant through its UK Facebook Community. Seemore is designed to showcase Ted Baker’s AW18 range in a new and engaging way for customers as well as helping them with their most common enquires. By harnessing the latest machine learning technology […]
The independent digital agency, CULT has announced its appointment of Matt Watson as Executive Creative Director. Previously, a creative director at Digitas UK and SapientNitro. Since Cat Turner and Bridey Lipscombe opened its doors in 2012, CULT has seen exceptional growth, attracting brands such as Barbour, Agent Provocateur, Farfetch, Royal Salute, Sally Hansen and Marc […]