Kahlua, the Mexican coffee rum spirit brand owned by Pernod Ricard, has appointed Droga5 London to its global advertising account. Droga5 London has been briefed to create a global campaign based on new brand positioning. The campaign will begin in spring 2019, running in key markets including the UK, US, Canada and Australia. There will […]
A new online survey by YouGov of 2,024 British shoppers gives online retailers plenty to think about just as their busiest period of the year approaches. Commissioned by post-purchase communication experts parcelLab, the study reveals that although 49% of people now do at least half their Christmas shopping online, 44% say the experience is worse […]
Air China, the Chinese airline and global aviation leader announces the launch of the ‘Land Your Dream’ campaign, which has been designed to inspire Brits to make their dreams a reality with Air China. This new global creative platform is the latest step in Air China’s commitment to helping people land their dreams by […]
Parcelforce Worldwide, one of the UK’s leading providers of express parcel delivery services worldwide, has revealed its Christmas advert for 2018. The advert follows the story of a young girl getting a Christmas gift to her grandma in Florida, with the help of Parcelforce Worldwide. It highlights the importance of knowing the last posting […]
From November 14, hundreds of thousands of passengers using the arrivals walkway at Heathrow Terminal 2 will be told of the steps Heathrow Express has taken to promote sustainability, thanks to an innovative, new poster campaign by brand purpose consultancy, Given London. Featuring individual, but strategically unified artworks, the 36-metre long posters mark the 20th anniversary of […]
CollectPlus, the UK’s largest independent store-based delivery and returns service, has created a short film called A Coat Tale to highlight its partnership with Hands on London and their Wrap Up initiatives in London, Birmingham and Manchester which will once again be collecting unwanted coats and distributing them to a variety of causes across […]
The Sun, the best-selling newspaper in Britain, is donating one penny from every issue sold on Monday 19th November – underlining its commitment to the amazing work of the Movember Foundation as they strive to make a difference for men’s health. The commitment is one element of a rich integrated cross-platform awareness campaign which has […]
In-house specialist OLIVER UK is strengthening its creative team with three senior hires: Keith Gray joins as senior art director, David Brown as senior copywriter, and Nigel Webb as head of copy. All three will work across key accounts and will report to OLIVER’s creative director, Kevin Bratley. Gray and Brown join as a creative […]
BBD Perfect Storm has appointed award-winning Martin Davey as creative director in its central London office. Davey has a wealth of experience as a creative director across a wide range of brands and has worked in a number of different countries. He will report to Seb Hill, the agency’s executive creative director and co-founder. Most recently, […]
Liverpool ONE recently appointed Media Agency Group (MAG), to deliver ‘through-the-line’ marketing brand engagement, (after winning a competitive pitch) and they have subsequently successfully delivered summer and student campaigns to drive consumer footfall and support centre performance. The MediaCityUK based agency used its expertise to create a cohesive campaign using a blend of digital and […]