Independent international media agency The Specialist Works has appointed Tim Neligan as Managing Director to lead the next stage of growth following the recent management buyout led by CEO Martin Woolley and COO Parry Jones. Neligan, most recently Commercial Director APAC & EMEA at Publicis Media’s investment arm APX, will help The Specialist Works develop […]
The University of Central Lancashire (UCLan) has appointed Access for its 2019 Undergraduate recruitment campaign. Following a competitive pitch process, the University has handed Manchester-based marketing agency Access the task of attracting new students to the institution for its September 2019 admissions. The new campaign will launch across a range of media, including cinema, from […]
Allianz Insurance has appointed Gabriele Tischler to the role of Director, Market Management & Brand. The role is responsible for the strategic direction of the company’s marketing activities including, customer and market insight, brand strategy, customer propositions and sponsorship, as well as communications to the media, employees and brokers. Gabriele has worked for Allianz since […]
On August 30, O2 launched a bold, new strategic and creative direction for its iconic brand, returning to its roots as a breath of fresh air for both customers and the sector as a whole. Recognising the power that mobile technology has as a window out to a universe that is full of potential, […]
Award-winning broadcaster UKTV launched its first content marketing digital campaign for on demand TV service UKTV Play. The series of UKTV Play exclusive episodes of Geek Island are promos purporting to be a new intellectually challenging reality TV series, where SMART is the new SEXY. Billed as a sizzling new mini-series which follows the […]
Debenhams, the department store with a rich 200 year heritage is signalling the next phase in its continued transformation with the launch of a new brand identity and above the line campaign playfully inviting customers to ‘do a bit of Debenhams.’ Devised by new creative partner, Mother Design, the new logo mark and visual identity […]
Robinsons has launched a new series of idents to support its sponsorship of James Martin’s Saturday Morning, promoting its Fruit Cordial range. The idents, created by Saatchi & Saatchi London, once again feature Robinsons Fruit Cordial’s most sophisticated ambassador, played by Samuel Jones, offering advice for dinner party hosts. Each of the eight new […]
Great State has been appointed by Aston Villa to deliver a customer-first digital proposition to market, enriching fan enjoyment and participation with a modern approach to the club’s digital portfolio. The agency will work with Villa on overarching strategy and ambitious development plans for the ongoing improvement of Aston Villa’s digital B2C channels, including their […]
Manchester based creative and digital agency Access has been appointed by international non-profit organisation WaterAid as its global web development partner. The appointment follows a competitive four-way pitch for both the charity’s ongoing platform support and future digital design, development and project work, including the growth of its current digital portfolio from seven member sites and three country […]
Immediate Media Co, the special interest content and platform company, announces an agreement to acquire BBC Good Food, the UK’s biggest food media brand, from BBC Studios. The acquisition of BBC Good Food – including the digital and live events businesses – establishes Immediate as the largest food media publisher in the UK. The deal, […]