As part of the continued reboot of the agency, Y&R London has appointed Sophie Lewis, currently head of planning at Iris and one of the 2014 winners of the IPA’s Women of Tomorrow competition, as its new chief strategy officer. Sophie will sit on the senior management team, working alongside Paul Lawson (CEO), Jon Burley […]
Y&R London are pleased to announce that they have been appointed by flooring market-leader, Carpetright, to manage an overall creative refresh and develop a new advertising campaign. The appointment follows a competitive pitch handled by AAR this spring. The brief, which was issued against a backdrop of tougher than usual market conditions, includes a desire […]
As the UK heatwave continues with predictions of the driest ever June, water companies have urged Brits to shower in four minutes or less to help conserve water; but how do you time your shower to no more than four minutes? If you are an England fan then you can listen to ‘Three Lions (Football’s […]
Y&R London has appointed Katie Lee, currently MD at Sunshine, as its new managing director to bring further experience and dynamism to the business. The appointment is the first major management hiring by Paul Lawson since he joined as CEO in October last year. In her new role Katie will sit on the Exec Management […]
The Premier League has launched its latest marketing campaign to promote its primary school education programme, Premier League Primary Stars. Since launching, Premier League Primary Stars has already engaged 15,000 schools in its first year, exceeding the original target of reaching 10,000 schools in three years. The Premier League is now extending Premier League Primary […]
A WPP Health & Wellness team comprised of Y&R London, Wavemaker, Burson Cohn & Wolfe, Geometry UK and Ogilvy CommonHealth Worldwide has been tasked by Pfizer Consumer Healthcare to support the launch of – available for the first time without a prescription from UK pharmacies – to encourage the millions of men suffering from erectile […]
Y&R London has launched a new strategic direction and creative campaign for the Department for Transport’s THINK! drink drive activity which calls on mates to look after each other on a night out. The creative, breaking March 13, targets young men aged 17-24 with the line, “A Mate Doesn’t Let A Mate Drink Drive.” “Whilst […]
Y&R London has appointed Daniel Lipman as its new head of account management. Daniel’s role starts with immediate effect and will see him take responsibility for championing proactive account leadership, nurturing and growing its existing talent and recruiting the best in the business to join the account management department, reporting directly to Y&R London CEO, […]
What went into the making of this year’s #RethinkRemembrance ad? Find out as we peak behind the scenes. https://t.co/sY8heYUWik pic.twitter.com/4FWC2NlqCC — Royal British Legion (@PoppyLegion) November 7, 2017 The Royal British Legion has unveiled a new campaign highlighting the importance of Remembrance and stressing how it is just as important and relevant as it has […]
[KGVID]https://marcommnews.com/wp-content/uploads/2017/11/Car-Tax-ad.mp4[/KGVID] DVLA has today unveiled a new campaign reminding motorists to pay their car tax. Those who aren’t paying their car tax are costing the treasury tens of millions per year in lost revenue, which led to Y&R London’s campaign targeting the ‘chancers’ avoiding their car tax and culminating with the strapline ‘tax it or […]