News UK is launching a campaign to raise awareness of Dream Team, the successful fantasy football game by The Sun which is open to all. Wunderman has created work that will run across press, email, social and digital channels. Press advertising broke in The Sun on July 11 and will continue throughout the month-long player […]
Socially led advertising agency Telegraph Hill has been appointed with immediate effect by Britain’s Beer Alliance to handle retained social media strategy, engagement, community management and influencer outreach along with social media buying via its ‘There’s a Beer For That’ channels. Telegraph Hill won after a four-way competitive pitch. The agency has been briefed to […]
AO.com, the online electrical retailer recently awarded Britain’s Best Retailer, has named Karmarama as its lead pan-European creative agency. The agency won the business after a four-way pitch process that was handled by the AAR. Karmarama will create a new brand platform to be rolled out across multiple channels including broadcast advertising and digital marketing. […]
To coincide with the 10th Anniversary of its Power 100 report – the annual research study monitoring the power of the world’s leading spirits and wine brands – Intangible Business has launched The Big Drinks Quiz, created with and designed by Greenwich Design, to raise awareness of the report amongst the drinks industry. The Power […]
Disney is further stoking Star Wars hype ahead of the latest cinematic instalment of the science fiction franchise this December with the launch of an official iOS and Android app. Designed primarily to keep die-hard fans abreast of all the latest news ahead of a release of the Force Awakens the app can be configured […]
Blippar, the leading image recognition and visual discovery platform, today announced that former Nestlé S.A Global Executive Board Member Doreswamy Nandkishore has officially joined the company as its first external non-executive board member. Nandkishore will be helping advise the company in its increased focus on brand and marketing strategy across the company’s full portfolio of […]
Volvic Touch of Fruit is launching a dedicated new TV ad for the first time since 2013 as part of a £1.5m through the line campaign designed to appeal to a young, creative audience. The ad, created by RKCR/Y&R London, features a street artist whose work comes to life in an explosion of fruit graphics. […]
The Economist is offering Londoners a free sample of insect ice cream as part of a new experiential campaign designed to tempt new subscribers. Containing actual insects the tasty iced treat is perfectly timed to coincide with a recent heatwave and is intended to support the magazine’s long-standing enthusiasm for insect consumption as a ready […]
Anheuser-Busch InBev is pleased to announce that it has entered into a strategic partnership with Wieden+Kennedy. The agency will take the creative lead on campaigns for the global brand Corona and for Bud Light, the number 1 beer brand in the US. As the leading global brewer, AB InBev actively invests in its marketing capabilities […]
Cheil Worldwide, the marketing solutions company headquartered in South Korea, has announced the appointment of Aaron Lau as President of International. Aaron has served as the President & CEO of Cheil Greater China since 2012 and has grown the China operations into a 1,400 staff organization and the country’s 6th largest agency based on annual […]