The Silver Spoon Company – a business of Associated British Foods – collaborated with Bristol-based strategic brand design studio, Outlaw, to deliver the biggest rebrand in its history. Aiming to cement its position as the nation’s favourite sugar brand and inspire more moments of baking joy. As the UK’s leading sugar brand1, Silver Spoon boasts […]
Grey’s Work for the #1 Ecuadorian Rice Brand Nods to Willy Wonka’s Golden Ticket Experience in a Surround-Sound Competition Arroz Super Extra, the #1 Ecuadorian rice brand and the official rice of international brands such as KFC and American Deli, bets on competitive spirit to distinguish itself among its contenders. The promotional campaign, El Grano […]
The initiative by Itaú Unibanco celebrates its 17-year partnership with the tournament; the chosen athlete is Rafael Padilha, a talent from the Rede Tênis Brasil project supported by the bank, who was in Miami to serve the first ball In the centenary year of Itaú Unibanco, the 17-year partnership with the Miami Open is celebrated […]
The Many’s Alli Adamonis has been promoted to Group Brand Director. Adamonis joined The Many in 2021 as a senior brand director. In her new role, Alli will oversee brand strategies for Panda Express and all new business, ensuring their alignment with The Many’s innovative vision and growth objectives. Adamonis has showcased exceptional talent in leading integrated […]
Ads depict the brand’s industry differentiator of knowledge + care through creative storytelling Truist unveiled a new campaign, “Unstoppable Together,” highlighting Truist’s unique ability to bring clients both deep financial knowledge coupled with unwavering care, a differentiator in the financial services industry. The new campaign, developed in partnership with creative partner StrawberryFrog, marks an evolution […]
McCann Central announced today it has partnered with The Turing Trust, a charitable organisation that provides quality IT resources and training to schools in sub-Saharan Africa. Donating 212 pieces of IT equipment and machines, including iMacs, Macbook Pros, and Elitebooks, The Turing Trust will now be able to distribute important equipment to schools and educational […]
DesignStudio has partnered with parent company Zepz to create a new brand identity for its global remittance brand, Sendwave, that reflects Sendwave’s mission and supports the company in its next phase of growth. Founded in 2014, Sendwave is a digital platform offering money transfers from countries in North America and Europe to those in Africa, […]
Elmwood London has appointed award-winning JKR lead Iván Mato as its new Executive Creative Director, as the global design consultancy looks to stay ahead in a climate of intense corporate competition and rapidly advancing digital technology. In his new role based out of Elmwood’s UK HQ, Iván will spearhead the studio’s global client growth – with a particular […]
Executives bring years of strategy, marketing, production, and creative experience to the agency Brand storytelling and strategic advertising agency Fortnight Collective has added four key staffers to handle strategic and creative duties for its brand clients. Sam Emrich, Drake Paul, and Jeff Roy began in March while Rachel Arther joined in February. Sam Emrich, senior […]
Emmy award-winning, independent creative agency MIRIMAR has added Jake Ausburn and Alex Polglase to its talent team. The pair come from Sydney’s The Monkeys, part of Accenture Song’s global creative network. Ausburn and Polglase have been working together for two and a half years. In that short time, they’ve won the Cannes Grand Prix, shot on […]