NEW RESEARCH FROM ALDI REVEALS THE UK’S GREAT GRAVY DIVIDE

NEW RESEARCH FROM ALDI REVEALS THE UK’S GREAT GRAVY DIVIDE

Forget a subtle splash of gravy on a Sunday roast — Edinburgh residents are giving it a starring role at their weddings, Liverpudlians are drinking it and Londoners are pouring it over their breakfast. That’s according to new research from the nation’s cheapest supermarket, Aldi, which surveyed 2,000 UK adults to uncover the nation’s highly […]

TUX Creative House Debuts Latest Episode of W Hotels’ Global ‘Hotel Tales’ Campaign Starring Avantika

TUX Creative House Debuts Latest Episode of W Hotels’ Global ‘Hotel Tales’ Campaign Starring Avantika

TUX Creative House, the award-winning full-service creative agency, has released the fourth episode of W Hotels‘ ambitious and ongoing global brand campaign, Hotel Tales, that dramatizes the curiosity-provoking world of W Hotels by tapping intriguing guests who share their untold stories and epic moments that can only happen at W Hotels. The latest chapter of […]

FlyteVu Launches Marketing Campaign for Ashley Starring the Brand’s First Chief Mood Officer, Teddy Swims

FlyteVu Launches Marketing Campaign for Ashley Starring the Brand’s First Chief Mood Officer, Teddy Swims

Music and style-themed campaign introduces Ashley Luxe, the company’s brand-new premium brand FlyteVu, the award-winning full-service creative and culture agency that creates bold, culturally driven campaigns, is launching a high-profile integrated marketing campaign for Ashley‘s (formerly Ashley Furniture) Ashley Luxe, its elevated collection, that stars music sensation Teddy Swims. Ashley, North America’s largest furniture store brand, just announced that Grammy-nominated artist Teddy […]

CHIRPY LAUNCHES A ‘MOOD MOT’ WITH HEAD OF HAPPY FEARNE COTTON, GIVING FAMILIES THE SIMPLE TOOLS TO SUPPORT YOUTH MENTAL WELLBEING THIS AUTUMN

CHIRPY LAUNCHES A ‘MOOD MOT’ WITH HEAD OF HAPPY FEARNE COTTON, GIVING FAMILIES THE SIMPLE TOOLS TO SUPPORT YOUTH MENTAL WELLBEING THIS AUTUMN

Youth mental wellbeing brand Chirpy launches new campaign for families, offering free wellbeing habit quiz and Mood M.E.N.D.S guide, verified by a paediatrician and a psychologist. Chirpy, the pharmacist-formulated youth mental wellbeing food supplement brand, founded by sisters Emma Grace and Sarah Pontefract, can today announce the launch of the Chirpy Mood M.O.T – Mood.On. […]

JCDecaux UK unveils ‘Real World Media’ positioning and launches ‘Real makes you feel’ campaign

JCDecaux UK unveils ‘Real World Media’ positioning and launches ‘Real makes you feel’ campaign

JCDecaux UK has unveiled its exciting new brand positioning, ‘Real World Media’ and its first national brand advertising campaign, ‘Real makes you feel’, putting the emotional power of Out-of-Home at the heart of its proposition to advertisers. JCDecaux UK has unveiled its exciting new brand positioning, ‘Real World Media’ and its first national brand advertising […]

1-800-AHORITA: Turning “Ahorita” Into a Call to Action for HIV Prevention

1-800-AHORITA: Turning “Ahorita” Into a Call to Action for HIV Prevention

Created by Atlanta-based agency Majority as part of Gilead Sciences’ Care for the Culture platform, the “Ahorita Mismo” campaign turns a familiar Spanish expression and piece of Latino culture into something unexpected: a content series and hotline designed to make HIV awareness feel less intimidating and a lot more approachable. For many, “ahorita” can mean […]

Provocative Breast Cancer Awareness Campaign Wants Women to Send Nudes…To Themselves

Provocative Breast Cancer Awareness Campaign Wants Women to Send Nudes…To Themselves

This Breast Cancer Awareness Month, female-owned and led agency YARD NYC is hijacking one of the internet’s most familiar requests, “Send Nudes,” asking women to take topless selfies – for themselves. The purpose? To track visual changes in the breasts, which can be an early indicator of breast cancer. YARD NYC is on a mission […]

Alliant Appoints Joseph Byrum as Chief Data and Engineering Officer to Advance Data Strategy and Innovation

Alliant Appoints Joseph Byrum as Chief Data and Engineering Officer to Advance Data Strategy and Innovation

Data and AI innovator joins Alliant’s executive team as the company scales its people-based data technologies Alliant, the leading provider of consumer data and intelligence illuminating modern human behavior, today announced that Joseph Byrum has joined the company as Chief Data and Engineering Officer. In this role, Byrum will lead Alliant’s data strategy, data science, […]

MIKE TYSON DELIVERS A WIRELESS WAKE-UP CALL IN NEW BOOST MOBILE CAMPAIGN

MIKE TYSON DELIVERS A WIRELESS WAKE-UP CALL IN NEW BOOST MOBILE CAMPAIGN

Created With Production Partner Little Big Engine, “What’s Your Plan?” Turns Tyson’s Infamous Quote Into a Comedic Challenge to Rethink Your Wireless Plan Boost Mobile puts boxing legend Mike Tyson at the centre of its new national campaign, “What’s Your Plan?,” using his unmistakable presence and a literal take on his famous quote to turn […]

Marketers: why you should mind the YouTube growth gap

Marketers: why you should mind the YouTube growth gap

84% of brands missing out on potential ROI despite major media spend Brands are spending billions of pounds on YouTube content but only 16% are matching the platform’s potential to deliver return on marketing investment, a new report reveals. The report, published by Navigate Video with support from academics at the University of Sussex Business […]

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