The almost 250 million people who play Fortnite every day are being challenged by WWF, the world’s leading independent conservation organisation, to survive the game – but with a twist. Devised for WWF France by We Are Social Paris, the #NoBuildChallenge rule is simple: players must proceed through the game without exploiting any of the usual natural […]
The Guardian, in partnership with in-house creative agency OLIVER, has launched new advertising creatives to support daily news podcast, Today in Focus. Appearing on London Underground tube panels from April 8 and running for two weeks, the bespoke design was specially created with podcasting listening and commuting in mind. The adverts feature transcripts of audio […]
Enterprise Rent-A-Car launched its latest advertising campaign by creative agency The Corner. The TV ads prove – beyond doubt – that Enterprise can handle the most demanding car rentals imaginable. The centre of the campaign is two 30-second TV adverts – Skydive and Paparazzi – which follow Gerard Butler in a series of high-intensity action […]
KFC, in collaboration with their digital agency Iris, have released a limited edition run of cross-stitch patterns to celebrate all things handmade. The new campaign is to highlight KFC’s hand breaded chicken, available every day in restaurant. Cross-stitch has quickly become the latest trend that our nation is obsessed with, so we have looked to […]
Foster’s heroes, Brad and Dan, are back for a new multi-media campaign – that sees them once again playing agony uncles to Brits in need, providing the British public with the beer’s famous ‘no worries’ attitude. Marking its debut during the Grand National broadcast on ITV this Saturday, the £6m campaign represents Foster’s biggest advertising […]
Have you ever imagined a day at the beach and you come across a wall of garbage blocking the entrance? That was exactly what happened with the ones intending to enjoy Ipanema Beach, in Rio de Janeiro. The sign in front of the wall said: “One day, the trash left on the beach will stop […]
VCCP has bolstered its Planning team with two new senior hires. Ross Cameron joins the agency as Global Planning Director and Richard Bradford has been appointed Head of Planning for VCCP’s founding client O2. As Global Planning Director, Ross Cameron will work with brands Shell and Paddy Power. He joins most recently from Y&R London […]
Duracell, one of the world’s greatest iconic brands has awarded Wunderman Thompson all global creative business, with the exception of the North American region. After a four-month multi agency competitive pitch with well over 10 agencies in the running, Wunderman Thompson will now be partnering up with one of the world’s most trusted and well-known […]
In response to a youth obsessed culture, where women over 50 still feel increasingly invisible, L’Oreal Paris and British Vogue have partnered to launch “The Non-Issue” issue – a publication first, jointly-created by McCann London and McCann Paris to ensure that age should no longer be an issue. “The Non-Issue” issue, which will be included […]
Working with ultra-successful beer brand, Cobra, BrandOpus were tasked with building upon their achievements, by widening their appeal to a broader audience, celebrating its versatility. Cobra beer was first created to provide Britain with a premium lager that had a smoothness perfect for drinking with Indian foods. Since its creation in 1989, the brand has […]