Jaguar serves Wimbledon to the UK with first of a kind, OOH content sponsorship deal

Jaguar serves Wimbledon to the UK with first of a kind, OOH content sponsorship deal

Jaguar will, from July 1, start serving daily highlights and live scores to tennis fans across the country as it becomes the broadcast sponsor of Ocean Outdoor’s UK-wide coverage of the Wimbledon Lawn Tennis Championships. As the Official Car Partner of Wimbledon Jaguar is amplifying its sponsorship of the world’s most eminent tennis tournament with the […]

Nature takes over London’s Covent Garden in Burt’s Bees’ installation

Nature takes over London’s Covent Garden in Burt’s Bees’ installation

Nature takes over Covent Garden as beauty brand Burt’s Bees has launched an immersive installation promoting its sustainably made, 100% natural origin Tinted Lip Balm range. The installation has been created and is managed by Omnicom Media Group UK’s DRUM, in partnership with Graffiti Life and The Dirty Fingers Club. It is located in London’s Covent […]

BRIGADE elevates Audience Rewards through official Tony Awards Challenge

BRIGADE elevates Audience Rewards through official Tony Awards Challenge

As an extension of their long-term partnership with Audience Rewards, BRIGADE designed an interactive website and suite of digital assets for the 2019 Official Tony Awards Challenge. The official promotion — sponsored by Audience Rewards in partnership with the American Theatre Wing, Tony Award Productions, and the Broadway League — gives theater fans the chance to […]

Most singletons prefer being single than in a relationship, new JWT Intelligence report finds

Most singletons prefer being single than in a relationship, new JWT Intelligence report finds

The majority of single people love being unattached and would prefer to be single than in a relationship, according to a new global study. A total of 60% of single people in the UK profess to loving being single, with 53% saying would prefer to be single than attached. A total of 72% say they are single by choice and even more (86%) […]

Elmwood visualises taste and texture for redesign of Yushoi, the Japanese-inspired snack brand

Elmwood visualises taste and texture for redesign of Yushoi, the Japanese-inspired snack brand

Yushoi, the Japanese-inspired brand of ‘better for you’ oven baked pea snacks, has been given an exciting new brand and packaging design by Elmwood, the world’s most effective brand design consultancy. Elmwood was briefed to update the brand and how it is expressed on packaging. It follows a branding exercise which saw Yushoi adopting a new positioning: ‘multi-dimensional, high-intensity food […]

Simple Skincare and Little Mix tackle hateful comments online in new campaign from TMW Unlimited

Simple Skincare and Little Mix tackle hateful comments online in new campaign from TMW Unlimited

To coincide with Stop Cyberbullying Day (June 21st 2019), Simple are launching a new campaign to spread kindness online, with the support of the world’s biggest girl band Little Mix, and anti-cyberbullying charity Ditch The Label. According to a recent Annual Bullying Survey, nearly one in three teens experience cyberbullying. Simple and Little Mix’s continuing […]