València in On Mode: Serviceplan Spain Create First Post-Lockdown Campaign for Visit Valencia

“València en Modo On” encourages a reconnection with Tourism for the region of València, following the period of lockdown during the Global Coronavirus Pandemic.

València in On Mode: Serviceplan Spain Create First Post-Lockdown Campaign for Visit Valencia

Serviceplan Spain is the creative agency responsible for the new Visit València campaign. The positive spirit of the Visit València campaign presses the on button to stimulate the beginning of tourism recovery in the region. The campaign features a film voiced by well-known Spanish musician Sole Giménez, whose lyrics partner perfectly with an uplifting film inviting tourists to […]

HSBC UK launches ‘Local Heroes’ campaign

HSBC UK launches ‘Local Heroes’ campaign

HSBC UK’s latest campaign ‘Local heroes’, narrated by Sandi Toksvig, celebrates the keyworkers of Britain as the heroes of the pandemic. Created by Wunderman Thompson UK, it echoes the celebration of diversity and strength in togetherness, as seen in the previous ‘We are not an Island’ campaign.The new campaign expresses pride and gratitude towards those […]

Letting go in lockdown

By Richard Williams, Chairman, Williams Murray Hamm

Letting go in lockdown

When lockdown happened, I imagined that everything was going to hell in a handcart and I’d cling on to things I knew and trusted. A metaphorical reaching out for the banister rail. In fact, I’ve done the opposite. BBC Radio has been the first casualty. I never want to hear a politician ever again, so […]

Literary classics offer lessons from the history of pandemics in Daunt Books’ new ad campaign by AMV BBDO

Literary classics offer lessons from the history of pandemics in Daunt Books’ new ad campaign by AMV BBDO

Daunt, the independent bookshop chain, has launched a new radio campaign to promote its online service while the lockdown continues. The campaign, created by AMV BBDO, features extracts from literary works by Albert Camus and Daniel Defoe that highlight the uncanny similarities to the current pandemic. The first radio ad in the series features an […]

VCCP demonstrate the extreme lengths McLaren’s engineers went through to shed weight and add power to the new 765LT

VCCP demonstrate the extreme lengths McLaren’s engineers went through to shed weight and add power to the new 765LT

McLaren have launched a new campaign for the 765LT, the latest in the LT line of stripped back, raw and track ready McLaren supercars.  The campaign is the first produced in collaboration with VCCP who, since winning the competitive pitch last year, have been working to bring more of the brand’s heritage for technology, purpose […]

Travelzoo launches new outdoor advertising campaign as Brits begin to plan future holidays

Travelzoo launches new outdoor advertising campaign  as Brits begin to plan future holidays

Travelzoo, the online publisher of exclusive offers and experiences for members, launches a new outdoor campaign to inspire Britons to keep dreaming of and planning for holidays to take after lockdown.  Holidaymakers are facing cancelled plans this summer, and since many of us have extra time on our hands during the current lockdown, the campaign promotes a range of fully refundable UK hotel stays for dates later in the year, as well as international holidays for 2021.    The campaign is built on […]

Would you choose to have cats eyes or a super-smart brain? AI and bioethics experts ask ordinary people

In the latest mini-documentary film for cybersecurity brand Kaspersky by Beta Alliance, 6 families are asked to debate the real-world consequences and ethics of having their bodies changed by technology

Would you choose to have cats eyes or a super-smart brain? AI and bioethics experts ask ordinary people

Beta Alliance, part of the Forever Beta Group, has brought together two of the world’s foremost bioethics and AI experts, one a self-proclaimed “Mad Scientist”, to introduce ideas for how humanity augmented by technology could change the world to three regular families.  Imagine Beyond: What If? from Forever Beta on Vimeo. The short documentary includes suggestions ranging […]

Let’s Keep It. Together by Göteborg Energi

Let’s Keep It. Together by Göteborg Energi

Climate change has become one of the most pressing issues of our times. At the same time trust in institutions is hitting an all time low. This has left people questioning what governments, companies and organisations are doing to fight climate change, how they take responsibility for, and are contributing to a more sustainable society.  […]

Ragged Edge creates rebrand for VC fund Northzone

Ragged Edge creates rebrand for VC fund Northzone

Venture capital fund Northzone has been repositioned around its strength of character, thanks to a complete rebrand by Ragged Edge. The move sees the renowned VC cement and expand its place on the European stage, while positioning it for growth internationally. The fund, which has invested in Spotify, Trustpilot and Kahoot among others, approached London-based […]