Renault and Sky Sports have teamed up to launch a new multiplatform campaign ‘With you all the way’. Following a recruitment campaign to find the ultimate football fan, Sky Media created bespoke branded content with Sky Sports which will see legendary Sky Sports pundit, Jeff Stelling drive a lucky competition winner and family member to […]
LNER, the new east coast main line operator, differentiates itself from other rail operators by doubling down on the people and places it serves, because a train company is nothing without them. The integrated campaign, led by Anomaly, launching on March 2, plans to warm the UK’s hearts with a hero 60” TVC depicting a […]
To mark ‘Export Month’ independent global creative agency Crowd is collaborating with the Advertising Association (AA), the Department of International Trade (DIT) and the Institute of Practitioners (IPA). Jamie Sergeant, global CEO at Crowd, will be one of the British representatives at the Shanghai International Advertising Festival and South by Southwest (SXSW) in March. The Shanghai International Advertising Festival […]
gyro, the leading full-service global B2B powerhouse, has appointed Kevin Fraser to serve as the company’s first-ever Head of Precision in the United States, continuing its commitment to deliver business decision-makers with innovative media, search and social solutions across all addressable channels. In this role, Fraser is charged with overseeing the strategic efforts for gyro’s […]
Creative agency, Barbarian, announced the addition of Su Hyun Kim as Experience Creative Director, a newly-minted role at the agency. In this role, Kim will lead the experience design department, which focuses on digital products, platforms and systems work for brands like Samsung, JBL and Panasonic Avionics. She will develop Barbarian’s experience design offering for […]
Social Native, a platform that helps brands enhance their marketing with high performing creative, has announced the appointment of Hemi Zucker as the company’s first independent board member. Zucker’s experience in business growth and expansion will support Social Native’s rapid development as it solidifies its footprint in the content landscape by giving brands access to […]
The Ozone Project, the only transparent and brand safe platform for programmatic advertising, announced the appointment of Sophie Raptis as Client Director. Sophie will be managing relationships with brands to help them tap into The Ozone Project’s custom, engaged audiences at scale across the UK’s most trusted publishers. Sophie joins the team following her role as […]
On February 28 at Amsterdam’s most famous museum, the Rijksmuseum, the voice of Rembrandt was unveiled. A group of experts, working together with ING Bank, has used voice technology, research and data to recreate the painting techniques, personality, language and voice of the Dutch master. The results are featured in ‘The Rembrandt Tutorials’, as narrated […]
Race for Life, in partnership with Tesco, returns for 2019 with a new campaign by creative agency Anomaly to encourage everyone – women, men and children of all abilities – to ‘Join the Race for Life’ and help beat cancer. Launching March 1, the campaign celebrates “ordinary people doing something extraordinary”, with a humorous play […]
Warrior Shanghai, the Chinese apparel brand famous for creating one of the most iconic sneakers in Chinese history and now appreciated by sneakerheads internationally, launches a new cultural series about the lives of young Chinese creative living in Europe. The video series, crafted by creative studio Amsterdam Worldwide, highlights the opinions of Chinese students, designers […]