The British Heart Foundation (BHF) and the UK’s largest classifieds platform, Gumtree, have partnered up to promote the wide range of items on sale in BHF’s nationwide furniture stores. The partnership marks the first time that Gumtree, which has over 16 million unique visitors per month, has partnered with a retail outlet to help boost […]
Ogilvy is proud to announce that Piyush Pandey, Chairman of India, has been appointed as the agency’s next Chief Creative Officer, Worldwide effective January 1, 2019. In addition, Ogilvy also announced that it will expand its Worldwide Creative Council from 12 members to 20; the 20 members—of which half will be comprised of female creative […]
As of 1 January 2019 a completely new agency will come into existence. Its name is ‘DDB Unlimited’. It will open its offices in Amstelveen early next year, integrating the expertise of Databay, DDB & Tribal Amsterdam and Etcetera. In addition, the agency will have its own marketing-intelligence, production and media units. DDB Unlimited is a […]
Digital marketing agency Crafted is excited to begin a new working relationship with Frugi, a leading organic cotton clothing brand for children in the UK. Frugi has ambitious growth targets for both domestic and international markets, and has appointed Crafted to deliver an integrated strategy across the full mix of digital channels. Following a competitive […]
Huddersfield-based technical PR specialist Scriba PR has reported its biggest client win month to date in October, taking its total current number to 36. The firm welcomed six new client projects on board and has more recently secured a seventh, predicting 2019 to be the biggest year yet. Commercial cleaning innovator Regenex, motor finance and […]
Bauer Media has appointed Simon Kilby as Chief Revenue Officer for Radio. This new role will see Simon create and implement the advertising strategy and lead a unified radio sales team that enables the delivery of commercial revenues across the Bauer radio portfolio. Simon’s expanded role comes at a time of high demand from commercial […]
Peloton, the global technology company reinventing fitness by bringing live and on-demand boutique-style studio classes to the convenience and comfort of your own home, has appointed Blacklist Creative as its Production Studio consultants, assisting with the set-up, staffing and operation of Peloton’s broadcast production studio in London. The multibillion-dollar technology company sought the expertise of […]
Good&Ready, a new branding and advertising content company, opens in Toronto on December 5. The new lean agency concept gives CMOs access to senior creative minds without the burden and costs inherent in hiring a big agency. “We’re lean because CMOs do not need a big machine to create their campaigns,” says Alan Madill. “Big […]
INNOCEAN Worldwide Americas launched two new, first-to-market online tools for Genesis Motor America, to make the luxury car shopping experience easier and also more fun. In conjunction with the launch of the new Genesis G70 — INNOCEAN redesigned the Genesis.com website and took the best gaming technologies and the fastest-growing tool on a social media […]
Following Uniti’s announcement to establish its pilot production plant in the UK, the Swedish electric car startup expanded upon its clean growth strategy with a recent statement at CBI’s Annual Conference 2018 in London. Core to Uniti’s strategy is their “Brexit-proof” approach to aggregating and digitising Britain’s world-class capabilities in advanced materials and manufacturing. Per […]