Intimissimi launches the #BraTwist with a fun push and AR experience featuring Sarah Jessica Parker

Intimissimi launches the #BraTwist with a fun push and AR experience featuring Sarah Jessica Parker

Sarah Jessica Parker injects some of her trademark New York sass into 72andSunny Amsterdam’s global campaign for Italian underwear brand and bra specialist Intimissimi, which introduces an entertaining solution to the daily challenge of getting your bra to fit comfortably. In the film, Sarah Jessica Parker becomes a dance conductor who turns the ritual of […]

Land Rover take launch of new Defender up a gear

Land Rover take launch of new Defender up a gear

Land Rover has revealed their most anticipated car, the iconic new Land Rover Defender at the Frankfurt Motor Show. The Defender needs to be experienced to be truly understood. Therefore, Land Rover has engaged global experience agency and long-term partner, Imagination, to create an integrated launch to emotionally connect all consumers with the iconic product.  […]

Bonds of brotherhood at the heart of William Hill debut campaign by 72andSunny Amsterdam

Bonds of brotherhood at the heart of William Hill debut  campaign by 72andSunny Amsterdam

Friendship lies at the heart of William Hill’s new ‘it’s who you play with’ advertising campaign – the first created by 72andSunny Amsterdam since it won the account earlier this summer. To drive more excitement, energy and momentum for the William Hill brand and to position it as the authority on responsible betting, 72andSunny Amsterdam […]

Pandora takes over the Piccadilly Lights to celebrate its new brand identity and Autumn collection

Pandora takes over the Piccadilly Lights to celebrate its new brand identity and Autumn collection

Pandora, the biggest jewellery brand in the world, will this week take over the world-famous Piccadilly Lights as the centrepiece of a UK-wide out of home campaign to showcase its new brand identity and create customer desire for its new Autumn Collection. Devised by out of home and location marketing specialists Posterscope with Carat, the […]

comparethemarket.com launches marketing campaign for its innovative car insurance service

comparethemarket.com launches marketing campaign for its innovative car insurance service

comparethemarket.com unveiled a multi-million-pound marketing campaign for its automated car insurance service, the latest in a suite of automated services that aim to take the legwork out of managing household finances. The new campaign sees the re-appearance of AutoSergei, a high-tech robotic re-imagining of Meerkat favourite and Head of IT, Sergei. The latest addition to the […]

VCCP demonstrates Canon’s role in iconic sporting moments in new Rugby World Cup 2019 campaign

VCCP demonstrates Canon’s role in iconic sporting moments  in new Rugby World Cup 2019 campaign

To celebrate Canon’s sponsorship of Rugby World Cup 2019, taking place in Japan from 20th September, VCCP have created a campaign called ‘History in the Taking’ – which brings together the world’s greatest International rugby players who make history, and the world-class sporting photographers who capture it. The campaign brings to life the huge role […]

Zalando introduces new brand direction ‘Free To Be’ in a campaign celebrating freethinkers and self-expression

Zalando introduces new brand direction ‘Free To Be’ in a campaign celebrating freethinkers and self-expression

This Autumn/Winter Zalando will use the new season to reveal their new brand positioning and claim line: Zalando. Free to be . The empowering 360° campaign celebrates real people and real stories representing what free to be means. With a TVC starring freethinkers Adwoa Aboah, Alice Hurel, Felicity Hayward, Rain Dove and Leroy Mokgatle, the campaign showcases the broadest […]

Homebase launch new creative platform in their first work with Atomic: ‘Feels Good To Be Home’

Homebase launch new creative platform in their first work with Atomic: ‘Feels Good To Be Home’

Homebase has launched its first advertising campaign since announcing its turnaround plans earlier this year and appointing Atomic London as the lead strategic and creative agency. It coincides with the retailer’s Autumn launch of over 800 new pieces of furniture and accessories, the products themselves show a shift to a more quality product being on […]

Aly Raisman designs signature shoe with YORK Athletics and stars in their ‘Worth the Fight’ campaign

Aly Raisman designs signature shoe with YORK Athletics and stars in their ‘Worth the Fight’ campaign

Boston sneaker company, YORK Athletics Mfg., has long been committed to motivating and celebrating the everyday fighter on their journey to carve out their own path in life. Bringing this message to life, the brand teamed up with World Champion gymnast and advocate Aly Raisman, who is also a Needham native, for the second phase of its “Worth the Fight” campaign, which encourages […]

McDonald’s and Leo Burnett London officially launch ‘McDelivery’ with UK-wide push

McDonald’s and Leo Burnett London officially launch ‘McDelivery’ with UK-wide push

McDonald’s and Leo Burnett London have launched a surreal new campaign, ‘We Deliver’, which announces the UK-wide roll out of McDelivery by celebrating the unique thrill of enjoying a McDonald’s at home. The campaign highlights a host of novel, bizarrely satisfying eating rituals that McDelivery, via Uber Eats, now makes possible. The hero 30” film takes us on […]