Inskin Media partners with Right Thing.Media to offer effective, brand-safe social impact advertising at scale

Inskin Media partners with Right Thing.Media to offer effective, brand-safe social impact advertising at scale

Inskin Media, which specialises in high impact digital advertising, has partnered with Right Thing.Media (RT.M) to amplify brand campaigns with social impact messaging within Inskin’s brand-safe marketplace. Together, they deliver social high impact campaigns and positive social change via the power of advertising. With Inskin’s high impact formats proven to deliver 15 times the attention of standard […]

Ad Art Show Opens 2021 Fine Art Jury to Pioneering Creatives

Creative trendsetters Nils Leonard and Pum Lefebure bring advertising and fine art closer together

Ad Art Show Opens 2021 Fine Art Jury to Pioneering Creatives

A first for the AD ART SHOW has been announced as creative leadership from the ad industry join the fine art jury. Nils Leonard, Creative Founder, Uncommon Studios and Pum Lefebure, Co-founder & CCO Design Army join jury leaders and influencers from fine art including: José Diaz, Chief Curator, Andy Warhol Museum; Laura Skoler, Board […]

Loom Digital thrives in digitally-driven market

Bristol business celebrates new people, new clients and updated structure

Loom Digital thrives in digitally-driven market

This April, Loom Digital celebrates the end of a fruitful Q1, as the company announces new hires, welcomes new clients and completes the roll out of its structural and behavioural evolution. Called “Project Stitch”, the business began revisiting its foundations earlier this year and made the decision to do away with job titles and embrace a flat […]

New Clickon Acquisition Enables Sustainable Creative Offering To Marketers

New Clickon Acquisition Enables Sustainable Creative Offering To Marketers

World-class creative production and marketing solutions company CLICKON, today announced its acquisition of Travlrr, a remote production platform. With over 800 vetted production partners, Travlrr is capable of delivering sustainable, high-speed content creation for brands and agencies. The move forms part of CLICKON’s overall strategy to become carbon neutral by 2025. In a post Covid-19 world, with […]

Where’s the line between advertising awareness raising, and profiting from suffering?

By Hannah Johnson, Managing Director, London, Blue State

Where’s  the line between advertising awareness raising, and profiting from suffering?

Earlier this month, Maltesers launched a campaign about maternal mental health. The TV ads were funny, honest, nothing too shocking. The outdoor work talked about mothers disliking their babies – in the interests of ‘encouraging conversations’ about maternal mental health. A few days earlier Bodyform/Libresse launched #painstories and an online ‘Pain Room’ to  encourage discussions […]

Anomaly Expands Transformation Practice into Europe

Practice will support existing and new clients with upstream strategy and transformative business solutions

Anomaly Expands Transformation Practice into Europe

As Anomaly expands its business transformation capability into Europe, the company today announced Lachlan Williams will this month join the team as European Head of Transformation. Building on the success of the discipline in North America, Williams is tasked with growing a European practice focused on helping clients evolve the way their businesses go-to-market through […]

Havas Entertainment appoints O2’s Sarah Leccacorvi as its Head of Creative and Content, and Joint Head of JUMP

- Leccacorvi joins Havas Entertainment following six years at O2, where she was most recently Head of Content - She will head up creative and content at Havas Entertainment, as well as leading JUMP alongside Terri Squibb, Head of Partnerships and Joint Head of JUMP

Havas Entertainment appoints O2’s Sarah Leccacorvi as its Head of Creative and Content, and Joint Head of JUMP

Havas Entertainment appoints O2’s Sarah Leccacorvi as its Head of Creative and Content, and Joint Head of JUMP

Adverty announces collaboration with Oracle Moat to enhance measurement across its in-game advertising platform

Leading in-game advertising platform, Adverty, today announced a collaboration with Oracle Moat, to provide enhanced measurement and verification for in-game ad traffic and impressions. Oracle Moat’s iconic verification solution will give publishers, agencies and advertisers access to trusted third-party measurement for in-game ad campaigns.

Adverty announces collaboration with Oracle Moat to enhance measurement across its in-game advertising platform

Adverty ‘ mission is to deliver seamless advertising which connects brands and audiences through its revolutionary technology, built specifically for gaming, at a time when more than three billion people around the world play video games regularly. Tobias Knutsson, CEO of Adverty explains: “We are delighted to announce this collaboration with Oracle Moat at a […]