Mobile and web app development agency, Cuhu, part of the Inc & Co group collective, has launched an innovative new app to challenge negative mental health, addictions, anxiety and stress. Manchester-based digital agency Cuhu has worked with qualified therapists to develop Orpheus. Orpheus has been specially designed to rapidly and effectively help the mental health […]
My position as a gay, black entreprenuer gives me a certain perspective on the reawakening of the Black Lives Matter movement during Pride month. I know how it feels to live as an intersectionality oppressed individual. Being LGBTQ+ is hard. Being black is hard. They present different challenges and together present further struggles to overcome […]
Real-time footfall uplift data tied directly to advertising activity informs marketing spend to maximise influence on customer behaviour Self-serve model increases transparency and control for advertisers
Mobile-first advertising company TabMo has launched In-Store Impact, the latest version of its advanced footfall tracking technology, to help brands and retailers influence and track store visits and optimise marketing spend. It is the first solution of its kind to be available on a self-serve basis for clients that want to manage their own campaigns.In-Store Impact builds […]
• More than half of the UK (56%) value ‘togetherness’ more • A third value material possessions less and 20% put less value on personal appearance • 52% want to see brands treating employees fairly and 47% want to see them focusing more on sanitation and hygiene
A new study, conducted by creative, data and technology agency Wunderman Thompson UK, shows a shift in consumer values as a result of the coronavirus crisis. What has long been a macro trend from valuing material goods to rewarding experiences[1] has sped up, as a third of respondents say they value material possessions less vs. before […]
The Museum of Military Medicine (MMM) has hired London independent creative agency isobel as a brand partner, as it progresses its plans to build a new museum facility and medical innovation hub in Cardiff Bay. MMM are currently in an ambitious long-term transformation programme to relocate the museum from Keogh Barracks, near Aldershot, to Cardiff […]
Global socially-led creative agency We Are Social has appointed Rakesh Chadee as design director in the UK. At We Are Social, he will lead a 15-strong design team working with brands such as Netflix, Audi and Adidas. His focus will be on combining the creativity of design with human needs, resulting in seamless experiences for […]
RAPP UK has confirmed that Al Mackie, its Chief Creative Officer, will continue in that role at the agency, which is newly merged with Proximity London. Mackie, who joined RAPP in 2017 from Rapier, has since overseen award-winning work for clients. His appointment coincides with the decision of John Treacy, the Executive Creative Director of […]
Former BBH Creative Partner and Grey ECD, Dominic Goldman, is joining Above+Beyond as the agency’s Executive Creative Director. Goldman began his career as a digital creative at Media Arts and went on to create integrated work for agencies in Asia and the US including Ogilvy and Goodby, Silverstein & Partners. He joined BBH London in […]
Over the last 12+ weeks, a lot has changed in our daily lives. Today our world revolves primarily around the inner walls of our homes. When we do venture out, our neighborhoods are virtually unrecognizable with plywood façades shuttering the doors and windows of our favorite local haunts. With unprecedented repercussions from COVID-19 weighing heavily […]
- ColourData utilizes proprietary expertise to analyze data from over 5,000 Chinese social media, news, and e-commerce websites to serve a global client base that includes Samsung Electronics and Pfizer. - The acquisition reinforces Cheil Worldwide’s data-driven marketing approach, boosting its core capacity in the area and enhancing its capability to attract new clients. - Cheil Worldwide continues to pursue M&A deals with digital-oriented agencies around the world to power the company’s future growth momentum.
Cheil Worldwide today announces the conclusion of a share purchase agreement with ColourData, one of China’s leading and most innovative social big data analytics service providers, to strengthen its data-driven marketing capability. Founded by a group of big data experts in 2014, the Shanghai-based ColourData has developed proprietary technology that helps it collect postings and […]