With 2023 coming to an end, BETC Paris announces the hiring of new international talent among its creative department and confirms its status as a global agency. This new talent will join the growing creative teams led by Antoinette Beatson and Alasdhair Macgregor (Vice-Presidents & Executive Creative Directors – BETC Paris), under the supervision of […]
Wickes, the home improvement retailer announce they have appointed St Luke’s as its lead creative agency following a competitive pitch. The pitch was run by intermediary Oystercatchers and involved a final response from three agencies including St Luke’s. St Luke’s will be the lead agency of record for Wickes and its remit includes all creative […]
The UK’s leading independent media agency, Medialab, has appointed Jon Manning as its Director of Advanced TV. Previously Client Investment Director at Publicis-owned Starcom, Manning is responsible for helping Medialab’s clients navigate through the increasingly fragmented and complex world of Connected TV including BVOD, SVOD, AVOD, FAST. The TV landscape is constantly evolving and Connected […]
The appointment comes as the data-driven email marketing specialist readies itself for further growth Customer acquisition specialist esbconnect has appointed Ross Lafayette as Sales and Partnerships Director, targeting growth in the wake of its management buyout earlier this year. Adept at creating digital solutions across channels and formats, Ross will focus on helping some of […]
Expandi Group, the largest EMEA B2B MarTech and AdTech provider, today unveiled the latest release of its B2B account-based marketing (ABM) platform Jabmo. Jabmo now delivers a host of new functionalities, insights and account intelligence to help businesses accelerate new business pipeline development and win deals faster within the accounts they value the most. The […]
In a landmark move for the creative industry, strategic creative agency Human has announced its acquisition of Bad People, a scrappy creative venture lab based in Los Angeles. Bad People is known for its investments in the future of culture, entertainment and technology and elevating personal brands that drive innovation. PHOTO: Dion McIntosh This strategic partnership merges Human’s […]
The innovative technology company and the university are teaming up to boost contextual relevance and personalisation with machine learning Bid-smart DSP Preciso today unveils a collaboration with the AI Chip Centre at Digital University of Kerala (DUK), which sees the university use the programmatic bidder as a use case for its Masters students in AI […]
Success driven by client and agency partner growth, global expansion, strategic investment, integrations and product innovation impact.com, the world’s leading partnership management platform, announced today its 2023 company growth and strong performance, driven by client and agency partner growth, return on strategic business investments, new integrations, and product innovation and development. As the global standard […]
Award-winning Consumer and B2b Communications and marketing agency Clarion Communications, whose clients include Aldi, Unilever and Wickes, is setting up a new partnership with prominent search marketing specialists Search Seven. The collaboration, titled Clout, will mark the relaunch of Clarion’s digital offering, marking a significant milestone in the WPP agency’s three-decade history – bringing together […]
Butterfly Cannon is an award-winning design studio that uses its years of experience in prestige to elevate every brand they partner with, be it in beauty, drinks, fine foods, fashion, wellness or hospitality. In recent years, it has expanded its core skillset to meet the holistic needs of modern luxury brands, offering strategic and creative […]