Premium live sports prove unstoppable as new formats and women’s competitions drive viewer engagement to new heights

Premium live sports prove unstoppable as new formats and women’s competitions drive viewer engagement to new heights

Today, the leader in TV and video market intelligence, Glance, shared its annual sports report, Yearly Sport Key Facts 2025 revealing record-breaking audiences and significant shifts in sports viewership patterns across global markets. The comprehensive report analyses television sports consumption from September 2024 to August 2025 in 45 markets globally. The initial wave of 15 […]

Momentum Worldwide Announces Global “Make it Matter Day” Focusing on AI Literacy and Responsible Innovation

Momentum Worldwide Announces Global “Make it Matter Day” Focusing on AI Literacy and Responsible Innovation

Momentum Worldwide, a leading global experiential agency, is proud to announce its third annual “Make it Matter Day” is scheduled for November 18, 2025. The day will bring together over 1,000 employees across the agency’s global network, with a day dedicated to learning, centered on how AI can be used responsibly and creatively in support […]

Bond Acquires UK Relationship Marketing Agency Armadillo

Bond Acquires UK Relationship Marketing Agency Armadillo

Toronto-based Bond, the leading customer intelligence-driven engagement company, has acquired Armadillo, an award-winning UK CRM agency. The acquisition further strengthens Bond’s ability to help global brands activate intelligence across nearly 200 million consumer profiles worldwide, delivering AI-powered personalization, attributable revenue growth, and powerful loyalty programs. It also amplifies Bond’s international footprint, in step with its […]

Digital 2026 in the UK: Social ad spend climbs 12%, Reddit and others report audience gains

Digital 2026 in the UK: Social ad spend climbs 12%, Reddit and others report audience gains

Reddit, LinkedIn and YouTube have reported significant gains in their UK advertising audiences, according to a new report released today. Digital 2026: The United Kingdom, from We Are Social, the socially-led creative agency, and Meltwater, a global leader in media, social and consumer intelligence, is a 165 page deep dive that covers the entire UK digital ecosystem; from social media […]

JUST BORN, MAKER OF MIKE AND IKE®, PEEPS®, HOT TAMALES®, AND GOLDENBERG’S® PEANUT CHEWS®, NAMES CURIOSITY AS AGENCY OF RECORD FOR FULL PORTFOLIO OF BRANDS

JUST BORN, MAKER OF MIKE AND IKE®, PEEPS®, HOT TAMALES®, AND GOLDENBERG’S® PEANUT CHEWS®, NAMES CURIOSITY AS AGENCY OF RECORD FOR FULL PORTFOLIO OF BRANDS

Family-owned candy maker consolidates marketing assignments under independent agency to celebrate its iconic brands and strengthen their cultural relevance for a new generation Just Born, the family-owned candy maker behind nostalgic favorites like MIKE AND IKE®, PEEPS®, HOT TAMALES®, and GOLDENBERG’S® PEANUT CHEWS®, has named Cincinnati independent agency Curiosity its agency of record. Under the new partnership, […]

Gain Theory unveils five essential strategies to navigate the crowded MMM landscape in 2026

Gain Theory unveils five essential strategies to navigate the crowded MMM landscape in 2026

Including a practical checklist for evaluating MMM capabilities Global marketing effectiveness and foresight consultancy, Gain Theory, today released a new guide, ‘Making MMM Fit for 2026: An Essential Guide for Marketers‘, providing guidance on navigating the rapidly evolving marketing mix modeling (MMM) ecosystem and maximizing marketing effectiveness in an increasingly volatile landscape. The comprehensive guide […]

GREY LONDON APPOINTS NEW HEAD OF DESIGN

GREY LONDON APPOINTS NEW HEAD OF DESIGN

Advertising agency, Grey London, today announces the appointment of James Andrews as its new Head of Design. James will report directly into Chief Creative Officer Helen Rhodes and oversee the design output across Grey London’s entire client portfolio. As Head of Design, James will play a pivotal role in driving innovation and delivering exceptional work for […]

Athlon Appoints Justin Cooke as Non-Exec Director

Athlon Appoints Justin Cooke as Non-Exec Director

Award-winning design and technology company, Athlon, has appointed Justin Cooke, renowned creative entrepreneur and former WPP agency leader, as Non-Executive Director. An entrepreneur, investor, and advisor with over 25 years at the intersection of media, technology, and brand, Cooke brings deep experience in building and scaling creative businesses with global impact. He founded the digital […]

COLOSSUS CELEBRATES CREATIVE PROMOTION WITH RELEASE OF DEATH-METAL ANTHEM

COLOSSUS CELEBRATES CREATIVE PROMOTION WITH RELEASE OF DEATH-METAL ANTHEM

“The Rise Of Dalton” Celebrates New CD Ryan Dalton With Headbanging Authenticity Colossus, the independent advertising, design and creative company, never settles for the ordinary. The agency’s passion for the unconventional is exemplified in the creation of “The Rise Of Dalton,” a full-bore, skull-rattling death metal anthem that celebrates and announces the promotion of Ryan Dalton […]

Highdive Names Nimisha Jain Chief Strategy Officer

Highdive Names Nimisha Jain Chief Strategy Officer

Award-winning strategist joins from Mischief as Highdive hits ninth consecutive year of double-digit growth Highdive, the independent creative agency behind iconic work for Jeep, State Farm, KFC, BetMGM and Jersey Mike’s, has appointed Nimisha Jain as Chief Strategy Officer. Jain joins Highdive’s leadership team from Mischief, where she served as EVP, Strategy, bringing over two decades […]

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