A new Haller Farmers App for android phones, designed by Pearlfisher for the charity The Haller Foundation, builds on the success of the original app launched in 2014. The refreshed design of the app reflects the charity’s mission to support and educate small scale farmers across East Africa, it’s aesthetic now appears more modern and […]
The Axe (Lynx in the UK) brand team has continued its collaboration with strategic partner PB Creative to reinvent Axe’s premium fragrance platform across all markets. With the rise in popularity of Eau de Toilette and After Shave variants in recent years and the positive impact they have had on the gifting market, the Axe […]
Over the last 12+ weeks, a lot has changed in our daily lives. Today our world revolves primarily around the inner walls of our homes. When we do venture out, our neighborhoods are virtually unrecognizable with plywood façades shuttering the doors and windows of our favorite local haunts. With unprecedented repercussions from COVID-19 weighing heavily […]
B&B studio has won three awards in this years’ DBA Design Effectiveness Awards, with all three embodying the agency’s commitment to working with entrepreneurially minded, founder-led businesses. Silver for craft soda brand Dalston’s, Silver for better-for-you snack brand Well & Truly and Gold for smart vending machine Mother.
Re-wind just a year and the world was a very different place. Today, brands big and small are facing a host of new challenges in a changed and uncertain landscape. When navigating these complex times, strategic design, as a tool to drive both commercial success and positive societal change is more key than ever. The […]
Bold and vibrant new branding inspired by the Coutts family heritage stands it apart from competitors and attracts a new generation of clients
Today FutureBrand announce details of their award-winning collaboration with Coutts: refreshing the private bank’s positioning and visual identity to make the brand more accessible and relevant for a new generation of clients. Julien Humbrecht, Account Director from FutureBrand commented“Coutts has a unique and rich history that clients value, but its visual brand identity felt outdated […]
Revamping of a ‘clinical’ product to an aspirational wellness one is set to drive behaviour change and preserve the health of global society
Anti-bacterial ’cocoons’ and antiviral mist-dispensing doorbells among futuristic concepts developed by innovation and design agency Echo
Design and innovation agency Echo has reimagined hand sanitation with three concept designs that showcase how personal hygiene will evolve – both within the public domain and in the personal abode – in a post-coronavirus landscape. The innovation team predicts that the pandemic will see an imminent radical design overhaul of the category – previously […]
Proudly born in the Caribbean and Creatively spiced on the wild Cornish Coast Southwestern Distillery’s Twin Fin is a premium craft rum inspired by the contemporary beach culture of Cornwall. Named after the classic nimble twin fin surfboard we created a visual identity that referenced 70s Caribbean surf graphics styling with a fluid ‘fast and […]
Venture capital fund Northzone has been repositioned around its strength of character, thanks to a complete rebrand by Ragged Edge. The move sees the renowned VC cement and expand its place on the European stage, while positioning it for growth internationally. The fund, which has invested in Spotify, Trustpilot and Kahoot among others, approached London-based […]
Wellness startup Present Life launches Healist Advanced Naturals, a clinically supported CBD range, with a cut-through brand strategy that marries science and nature by Robot Food.
Since restrictions on the use of cannabidiol (the non-intoxicating component of cannabis) were lifted in Europe and North America, the CBD wellness sector has exploded. Analysts are now predicting that the global market will exceed £72 billion by 2026 – and sales of CBD-based products in the retail sector will be a major driver of that growth. […]
Two Wunderman Thompson designers based in the. U.K. created a new font themselves for Wunderman Thompson, called WT Gothic.
To do this, they studied the history of Wunderman and J. Walter Thompson’s respective origins, researching the past to define moments where each agency inspired growth as a brand. The designers looked at key design elements of the older timeframes (i.e.: building facades, advertisements, and fonts of the legacy agencies), using their inspiration to create one new typeface. Key points about the process: Variability, sound, motion, and data were key considerations during development, all around inspiring growth. Geography and […]