Creative agency Space announced that it has been appointed to work with skincare company NIVEA, promoting its activation with Cancer Research UK’s Race for Life and Pretty Muddy events in 2018. NIVEA has a longstanding relationship with the cancer charity through its sun cream brands, having first partnered in 2012 with the aim of raising […]
Media and entertainment business Time Out is branching out with the unveiling of a culinary and cultural experience that promises to combine high-end food, drink and art. Time Out Market New York will be located on a prime waterfront site overlooking the East River, sandwiched between the Brooklyn and Manhattan Bridges. Opening in the fourth […]
Independent creative agency RPM are working again in 2018 with Mondelez International on the Cadbury Easter Egg Hunt for 2018. This will be the 11th year the event has run in partnership with The National Trust and The National Trust of Scotland, and RPM’s 5th year managing the campaign, which looks to leverage the ritual […]
San Diego Comic-Con is right around the corner and fans, with or without badges, have a new opportunity to quench their superhero thirst outside of the crowded Convention Centre. Grandesign, one of the fastest growing Out-of-Home media solutions companies in the country specialising in over-the-top outdoor campaigns and unique brand engagement, announces its partnership with […]
London’s Wembley Park will host, for a second year, a key round – the only in the capital – of the OVO Energy Tour Series race this year on Tuesday 29th May 2018, welcoming thousands of spectators. The OVO Energy Tour Series, Britain’s leading cycle race series, is free-to-attend and will showcase WembleyPark as a […]
Celebrating their 20th year, The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – have announced the addition of The FAB Choice Award to its recognition program. Similar to a people’s-choice award, the award will be voted on by the public. Family (and friends) co-founder, Derek Johnston, who came up with the idea […]
It’s already shaping up to be a challenging year for marketers. Brand fatigue among consumers is at a high and 66% of Brits find ads more intrusive today than they did three years ago. Meanwhile, concerns continue around the effectiveness and accountability of ad campaigns and the industry is continually pushed to do more with […]
Future Lions 2018, AKQA’s global undergraduate competition to discover a new generation of creative talent and showcase inspirational and innovative thinking, is now accepting entries. Returning for its 13th year, in collaboration with the Cannes Lions International Festival of Creativity, AKQA Future Lions challenges students to push the boundaries, connecting an audience of their choosing […]
To mark International Women’s Day on March 8th, experiential marketing agency Sense New York has created a vibrant initiative to #CelebrateWomen, aimed at applauding the most unapologetically strong females who made great strides in 2017 and inspired the Sense team during their first year of business in the US. The agency has created a set of eight striking […]
The FAB Awards — International Food and Beverage Creative and Effectiveness Awards — is pleased to announce the continuation of their partnership with Google UK Ltd via their YouTube brand. This will be the 4th consecutive year that Google has teamed up with FAB. As per the partnership, YouTube will co-host The 3rd FAB Forum on […]