Native advertising platform Adyoulike has expanded its reach into Australia, partnering with Australia’s largest independent premium digital sales house, ad2one. The new partnership gives ad2one access to Adyoulike’s in-feed native ad platform to enhance its own native advertising offering, to be known as “ad2one Native”, and will be powered by Adyoulike across Australia and New […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/Master_Wedding_Eng-A1.mp4[/KGVID] Publicis Worldwide Hong Kong has launched a new campaign for Marriott Hotels that highlights a new level of customer service for digital savvy Millennials across Asia Pacific. The new campaign falls under Marriott Hotels’ brand promise, “Travel Brilliantly.” The Publicis Worldwide work introduces a new chat function to Marriott’s Mobile App that […]
Renault has adopted 360 degree video technology for its new ad campaign designed to increase awareness around its Renaultsport Clio Cup UK motorsport franchise. The car manufacturer is the latest brand to integrate the tech into its advertising as it attempts to offer an immersive experience for viewers by putting them in the seat of […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/Samsung_Icona-Pop_360.mp4[/KGVID] Swedish pop duo, Icona Pop, release brand new single ‘F.U.’ straight to their most loyal fans through a live online concert. The pair teamed up with DDB Stockholm and Samsung to create a unique concert that could be experienced from all 360ᵒ angles. The concert was live streamed exclusively to 360 fans, […]
Thorpe Park Resort has unveiled two life-size Victorian style dolls in London to promote the world’s first psychological theme park attraction created by Derren Brown arriving in spring 2016. The incredibly realistic 4ft 7” high ‘living dolls’ shocked commuters during rush hour today and were spotted at numerous sites in London including Charing Cross Tube […]
Maxus UK announced ‘Never Stand Still’ a portfolio of initiatives to support, develop and retain its staff, demonstrating a clear commitment to diversity and healthy living. The programme is holistic, recognising that whilst a career is important it is only one aspect of a fulfilling existence. It consists of three pillars ‘For work, For Life […]
Creative agency BMB is celebrating Christmas by sending comedian Bobby Mair and his mate Dylan on an internship with Santa’s Grotto. Bobby will be broadcasting live from Lapland every day via Periscope from Monday December 7th. Will he finally discover the spirit of Christmas, or just bring Santa’s finely tuned operation to a grinding halt? […]
Fifa sponsors Coca-Cola, AB InBev, , McDonald’s and Visa have grouped together to write an open letter to the tournament’s executive committee urging them to “embrace positive changes” ahead of today’s crucial reform meeting. The companies, which reportedly pay in the region of $100m for each four-year World Cup period, said that they want to emphasise the “values […]
Traditional holiday marketing campaigns have concentrated for years on competitive messages designed to sway buyers toward their products and services. But in 2015, Microsoft has taken a different approach. On November 16, 2015 a group of 37 Microsoft Employees from around the country gathered in New York City at the company’s new flagship store with […]
International brand design agency Design Bridge has unveiled a full range of new package designs for Appelsientje, the Netherlands’ most favourite juice drink brand. Appelsientje was launched in 1973 as the first pure juice in the ambient shelf and has a long heritage in the market, where their iconic orange juice is both a childhood […]