VCCP Media has been appointed to handle all media planning, buying and brand partnerships for English sparkling wine producer Hattingley Valley.
Hattingley Valley is one of the most respected producers of English sparkling wines in the country, with wines recognised in competitions across the globe. To celebrate its 10-year anniversary, Hattingley wished to take a brave move to invest in something new and different, to appeal to a broader audience. The winery decided to seize the […]
easyJet are celebrating their first day of flying and the reopening of Europe with a new social campaign created by VCCP. The work features a variety of evocative destinations around Europe with open signs to signal they are ‘open’ again. Alongside this, easyJet will be opening up their social channels to small businesses around Europe […]
Carex has launched a new campaign to thank its key workers and the ‘unsung heroes’ of Covid-19. In a new series of films, ‘Helping Hands’, Carex thanks its key workers for ensuring soap and hand sanitizer have been accessible to people working on the frontline, as well as the vulnerable, throughout the pandemic. When Covid-19 […]
DIESEL announces the launch of its new film, titled “Francesca.” Directed by Francois Rousselet—and realized with the advice of Diversity, an Italian association committed to promoting social inclusion—the short video features a young woman who is assigned male at birth. The film sees her transitioning through life, in feats both big and small, as she […]
Why is it that, on average, we are unhealthier than we have ever been yet the healthiest amongst us are the fittest of any previous generation? How can a whopping 13% of the world’s adult population be obese at a time when we are spending over $4.2 trillion on the global wellness category? In fact, the wellness […]
A new Haller Farmers App for android phones, designed by Pearlfisher for the charity The Haller Foundation, builds on the success of the original app launched in 2014. The refreshed design of the app reflects the charity’s mission to support and educate small scale farmers across East Africa, it’s aesthetic now appears more modern and […]
Mobile and web app development agency, Cuhu, part of the Inc & Co group collective, has launched an innovative new app to challenge negative mental health, addictions, anxiety and stress. Manchester-based digital agency Cuhu has worked with qualified therapists to develop Orpheus. Orpheus has been specially designed to rapidly and effectively help the mental health […]
My position as a gay, black entreprenuer gives me a certain perspective on the reawakening of the Black Lives Matter movement during Pride month. I know how it feels to live as an intersectionality oppressed individual. Being LGBTQ+ is hard. Being black is hard. They present different challenges and together present further struggles to overcome […]
Real-time footfall uplift data tied directly to advertising activity informs marketing spend to maximise influence on customer behaviour
Self-serve model increases transparency and control for advertisers
Mobile-first advertising company TabMo has launched In-Store Impact, the latest version of its advanced footfall tracking technology, to help brands and retailers influence and track store visits and optimise marketing spend. It is the first solution of its kind to be available on a self-serve basis for clients that want to manage their own campaigns.In-Store Impact builds […]
Multi-month report shows clear signs of pent up demand for travel, as 86% of consumers say they feel more positive towards brands communicating right now
Tripadvisor, the world’s largest travel platform, today released the findings of a multi-month study that analysed consumer travel sentiment and first party behavioural data related to the ongoing pandemic. The report outlines a five-stage recovery for the global travel and hospitality industry, highlighting early green shoots of recovery in a number of countries around the […]
