PEDIGREE® launches campaign to recognize Caramelos and Mixed-Breed Dogs

PEDIGREE® launches campaign to recognize Caramelos and Mixed-Breed Dogs

Supported by Brazilian celebrities such as Tatá Werneck, João Vicente de Castro and Gabriel Louchard, the initiative will include the largest genetic study to date of Caramelos and the founding of the Caramelo Kennel Club PEDIGREE®, the leading brand in dog food in Brazil and the world, is launching the campaign “Caramelo,” starring the so-called Caramelo mutt […]

Publicis London launch ‘Breathable Bullet’ campaign to spotlight the dangers of illegal vapes

Publicis London launch ‘Breathable Bullet’ campaign to spotlight the dangers of illegal vapes

Publicis London, in partnership with nicotine-free portable aromatherapy diffuser Ripple+, has launched a new campaign to raise awareness about the dangers of illegal vapes. Launching today, the aim is to educate people who regularly use illegal vapes on the harmful ingredients and toxins they contain – including lead. While 5.6 million adults in the UK vape, 11% […]

The Many’s New Campaign for Beloved Korean Food Brand Otoki’s Jin Ramen Stars Superstar BTS’ Jin in K-Drama

The Many’s New Campaign for Beloved Korean Food Brand Otoki’s Jin Ramen Stars Superstar BTS’ Jin in K-Drama

American fans of superstar Jin, of 21st century pop icons BTS, and Korean ramen are the immediate targets for a new campaign from Santa Monica-based agency The Many. Otoki, one of the biggest food companies with 56 years of experience and leadership in 31 Korean food categories, is eager to replicate their flagship Jin Ramen’s popularity in the U.S. and […]

StrawberryFrog Helps Northwell Health Celebrate International Women’s Month With Women’s Health Campaign

StrawberryFrog Helps Northwell Health Celebrate International Women’s Month With Women’s Health Campaign

“Master Pieces” blends classic art with health care messaging from the Katz Institute for Women’s Health A new campaign from New York independent agency StrawberryFrog is helping to rewrite women’s health history, highlighting what is missing through a strong health care solution from Northwell Health’s Katz Institute for Women’s Health. For centuries, medical findings have been based on male-oriented […]

StrawberryFrog Taps Jeb Blatt to Power Agency Growth

StrawberryFrog Taps Jeb Blatt to Power Agency Growth

StrawberryFrog, the agency built to help clients outleap the relentless changes they face, have added industry veteran Jeb Blatt to their leadership team to lead growth. Strategic growth leader Blatt joins from Stagwell’s newly formed eight-agency Doner Partners Network where he helped deliver a staggering 54% growth. His wins included a roster of impressive major […]

FootJoy’s Feel the Joy Campaign Returns, this Time Blending HyperFlex Performance with Behind-the-Scenes Playfulness

FootJoy’s Feel the Joy Campaign Returns, this Time Blending HyperFlex Performance with Behind-the-Scenes Playfulness

Leading golf shoe brand taps into the sillier side of Pro Golfers in new work from Opinionated FootJoy, the #1 shoe in golf, is bringing its Feel the Joy campaign into 2025 with a fresh series of films by Oregon-based advertising agency Opinionated that put the spotlight on both the revolutionary new HyperFlex shoe and the elite […]

London Students Triumph in CIM’s Global Marketing Challenge, The Pitch

London Students Triumph in CIM’s Global Marketing Challenge, The Pitch

The Chartered Institute of Marketing has announced AdEd from King’s Business School, King’s College London as the winners of its global student marketing competition, The Pitch. Now in its fourteenth year, The Pitch sees students from leading UK and international universities compete to respond to a real-life marketing challenge, in a bid to win the title of […]

The All England Lawn Tennis Club appoints VCCP as global creative agency of record

The All England Lawn Tennis Club appoints VCCP as global creative agency of record

The All England Lawn Tennis Club has appointed VCCP, the challenger network for challenger brands, as its global creative agency of record – beginning with The Championships, Wimbledon 2025. Photo Credit: AELTC/Joe Toth VCCP will work with The All England Lawn Tennis Club to develop a new global creative advertising strategy for this iconic tennis event, engaging sports fans worldwide. The […]

“NO DECISION WITHOUT US” People with disabilities want to be where decisions are made

“NO DECISION WITHOUT US” People with disabilities want to be where decisions are made

For World Down Syndrome Day 2025, CoorDown presents NO DECISION WITHOUT US, the international awareness campaign created in collaboration with the New York-based agency SMALL. An engaging musical featuring Caterina Scorsone, the beloved star of “Grey’s Anatomy” and mother of a daughter with Down syndrome. For the first time in a CoorDown campaign among the […]