Ashton Kutcher & Motorola put people’s smartphone addiction to the test

Ashton Kutcher & Motorola put people’s smartphone addiction to the test

Motorola teamed up with actor-turned-startup investor Ashton Kutcher in this new commercial that aims to illustrate people’s dependency on their smartphones. Participants were invited to sit alone in a square cubicle facing a large mirror, with their hands placed on a transparent tabletop. Their mobile phone was left on the table, placed between their hands, […]

mcgarrybowen London launch global cause-led social campaign ‘Chain of Betters’ for Western Union

mcgarrybowen London launch global cause-led social campaign ‘Chain of Betters’ for Western Union

Western Union have inspired a chain of good deeds by pledging to help fund projects that aim to make lasting positive change for individuals and communities. The Western Union Chain of Betters competition will award US$1,000 (or local currency equivalent) for winning selfless ‘betters’. During the first phase, residents from 20 countries will be invited […]

National Book Tokens launches new campaign this Christmas

National Book Tokens launches new campaign this Christmas

Media agency Maxus has launched a new campaign for National Book Tokens called “Choosing a book is an adventure in itself”. The campaign seeks to raise awareness for the gift card and reaffirm why a National Book Token is the perfect gift for book lovers. “Choosing a book is an adventure in itself” celebrates the […]

The Moment and The Open University ‘Chase Perfection’ with Ground-Breaking New Series for Channel 4

The Moment and The Open University ‘Chase Perfection’ with Ground-Breaking New Series for Channel 4

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/11/CP_TEASER_03_converted.mp4[/KGVID] International content company, The Moment, has created a unique new television series in partnership with The Open University, exploring whether sports science is the answer to achieving perfection in sport. The show, entitled Chasing Perfection, is being aired on Channel 4, with the innovative content also being used to promote and enhance […]

23red brings the Bluewater reindeer to life in Christmas TVC

23red brings the Bluewater reindeer to life in Christmas TVC

Creative agency 23red has unveiled a Bluewater campaign celebrating ‘‘Christmas is here. Make it magical’ to highlight the yuletide festivities available at the retail and leisure destination in 2015. A 30 second TV ad is supported by press, digital, social, radio, outdoor, point of sale and in-mall media running throughout November and December in the […]