Patak’s, Britain’s biggest grocery Indian food brand, has appointed BMB London as its new creative agency partner with immediate effect. BMB have been tasked with bringing the brand’s positioning to life in a new brand communications campaign to launch in 2020. Chris Heyn, Patak’s Brand Director commented, “We thoroughly enjoyed working with BMB throughout the pitch […]
RBR appointed as strategic and creative agency for Canderel and Pure Via brands.
Merisant, one of the world’s leading manufacturers of table top sweeteners and adjacencies, has appointed London based Red Brick Road as EMEA creative agency for their iconic Canderel brand and their growing Pure Via brand. Red Brick Road will work with Merisant to evolve the positioning of both brands, to reflect changing consumer needs across […]
Zoflora, the highly perfumed concentrated disinfectant brand, has appointed Quiet Storm as its lead creative agency following a competitive pitch run by Creativebrief. Quiet Storm is briefed to develop a brand strategy and creative idea that will communicate the brand’s unique positioning in the market. First round activity will be an integrated campaign which includes […]
Media Agency Group (mag) and its client Sykes Holiday Cottages have unveiled a new national broadcast campaign to hit the post-Xmas viewers and drive bookings to its stunning collection of properties across the UK. The campaign will hit screens on Boxing Day (26th Dec) and offers holiday makers from couples to families, groups to those with […]
Carlsberg, Probably the Best Beer in the World, has appointed Grey Europe for the Carlsberg Alcohol Free Beer (AFB) global communications account. Grey Europe won the account following a final pitch that was run in-house. The first work will appear in early 2020, and will connect to the ‘Probably’ Carlsberg positioning, with a focus on […]
WPP media agency Mindshare UK announces it has been selected as the media partner for Ceva Animal Health, the UK Subsidiary of Ceva Santé Animale. The new win comes following Mindshare’s appointment by Ceva in the US and France. Mindshare is working with Ceva on campaigns for its two flagship pet-care behaviour brands, FELIWAY® and ADAPTIL®. This recently included a […]
Presenting a special dashboard to view real-time data that shows how the Christmas spirit is stronger than what divided us the rest of the year. Launching “Year to Share”, a video that compiles some of the moments that have divided people during 2019, highlighting those that have brought them together at Christmas.
Coca-Cola, Ogilvy Colombia and Google join forces to show that at Christmas “what we share is stronger”. Companies have joined efforts to reveal how the trends that have divided users throughout the year are being left behind during the holiday season, which brings us together around the Christmas spirit. Along with Ogilvy and Google, Coca-Cola […]
On the heels of the release of Wrapped 2019, which celebrates Spotify listeners and creators around the world by allowing them to relive 2019 and the entire decade in music and podcasts, Spotify presents The Playlist of the Decade, a high-energy, cinematic short that tells the story of one young person’s journey to make the perfect […]
Iconic British travel brands Virgin Atlantic and Virgin Holidays have launched a unique spin on the ‘12 days of Christmas’; a new social media campaign aimed at celebrating their staff over the festive season. Created by global socially-led creative agency We Are Social, the 12-part video series sees a cast of real-life Virgin employees coming […]
For the first time, Jet2CityBreaks has produced a series of 30 second adverts for Video on Demand The UK’s largest operator of European city breaks targets post-family explorers and young couples, showing the joy of discovering the best cities
Jet2CityBreaks is launching a series of Video on Demand adverts for the first time this week, showcasing the joy of exploring new cities to post-family explorers and young couples. Hitting premium video on demand catch-up services including ITV Hub, All 4, My 5, Sky TV and Virgin TV, the new 30 second adverts highlight some of […]