This World Poetry Day (March 21st), Viennese coffee roasters Julius Meinl, in partnership with platinum selling singer songwriter, Tom Odell, are asking people to take time out from the digital world and find a moment of inspiration, putting pen to paper with a poem. The opportunity comes as part of the popular Pay With A Poem initiative, […]
Marketing is a crucial activity for any business, but new research has revealed that many companies are choosing to outsource it to external agencies or freelancers rather than run it themselves in-house. A survey of 1,021 UK workers carried out by leading digital marketing agency, Marketing Signals, revealed that more than 42% of UK businesses don’t handle […]
TI Media, the publisher behind household magazine brands Woman, Woman’s Own and Good to Know, has unveiled the results of its flagship ‘Heart of Britain’ research for 2019, which reveals a number of newfound insights about the audience commonly labelled as ‘mass-market women’ (MMW). In terms of audience size, this market dwarfs the two most […]
Divido, the multinational white-label platform for point-of-purchase lending, launched the results of its UK-wide research alongside a new report titled: The Spending Index: Big Ticket Edition. The study of over 200 retailers (who post over £5 million in revenue) follows Divido’s recent research of 2000 UK consumers and highlights a fractured relationship between retailer and […]
Outdoor retailer Outdoor and Cycle Concepts has appointed Arena Media, part of Havas Group Media, to handle the UK media planning and buying business for Cotswold Outdoor and Snow+Rock. Cotswold Outdoor and Snow+Rock chose to appoint Arena Media to the account following a competitive pitch. Arena Media will work with the two brands to help […]
KineticX, the start-up incubator focused on emerging technologies in the Out of Home (OOH) space and a division of OOH media agency Kinetic, has announced a partnership with environmental media start-up Pluvo. As a result of the deal, Kinetic clients will be the first to have access to Pluvo’s unique air-purifying advertising inventory, at valuable […]
Coinciding with its 85th anniversary, Turkish Airlines has unveiled a new brand identity, designed by global experience agency, Imagination. The news coincides with the full-service launch of the new Istanbul Airport, Turkish Airlines’ new hub and the single largest infrastructure project in Turkey’s history. In light of this historic step and considering the phenomenal growth the company […]
Everyone knows the feeling of being robbed by their bank. Between ATM fees and hidden monthly maintenance fees, it seems like banks take your money at every opportunity. Add that to the recent high profile scandals plaguing some of our biggest financial institutions and it looks like bankers are one step away from putting on ski masks and holding […]
Public Health England (PHE) launches the first ever national Government cervical screening campaign, ‘Cervical Screening Saves Lives’, to increase the number of eligible women attending cervical screening across England. Around 2,600 women are diagnosed with cervical cancer in England each year and around 690 women die from the disease – two a day. Screening, which only […]
Banjoman Films releases an emotionally raw commercial campaign for Ireland’s leading independent homewares retailer, Homestore + More. The campaign created and produced in-house at Banjoman films, consists of two split narrative 30-second films. Both commercials share alternate perspectives on the lives of a father and daughter, who each describe their relationship within the context of […]