RAPP UK has created a suite of hero imagery for the launch of Parker Pens’ Jotter XL range. The concept, ‘View from The Bench’, celebrates the inspiration behind the range; the best vistas of London. The suite is comprised of a series of luxury, flat-lay images featuring views of famous London vistas. The beautifully crafted […]
SodaStream, supported by Sir Rod Stewart in a lead role, unveiled its newest video campaign focused on the global damage caused by single-use plastic bottles. The video features a singing sea turtle calling on people to take responsibility and make the simple and meaningful life change of going reusable. It acts as a metaphor […]
Ragusa is one of the most popular brands in Switzerland. The traditional chocolate produced by family company Camille Bloch was invented over 75 years ago, and has stayed true to itself ever since. Ragusa has “The same basic recipe, traditional premium quality and the same edginess,” explains Fabienne Leuenberger, Brand Manager at Ragusa. When […]
Uncommon Creative Studio launches Halo’s new campaign ‘Beyond the Asterix’ aiming to transform consumers’ awareness about the damage coffee capsules are doing to the planet. The campaign will demystify the confusion around what coffee capsules are made of and how best to get rid of spent capsules. Halo is the world’s first fully home […]
Adobe released its online shopping predictions for the 2018 holiday season (from November to December), which found that spending in the UK, France, and Germany will jump nearly 25% compared with the same period in 2017. The findings, based on Adobe Analytics data, also reveals shoppers in the UK will spend more than three times […]
Ebiquity, a leading, independent, marketing and media consultancy, announced today the release of a research study in collaboration with online fraud and brand safety specialist, zulu5. Ebiquity’s media practice and zulu5 set out to study the extent to which ad misplacement is still prevalent in the DACH region – or Germany, Austria and Switzerland. It […]
Gymbox, the antidote to boring gyms that reset expectations in the fitness industry, has appointed Quiet Storm as its lead creative agency. Replacing Mother as Gymbox’s agency, Quiet Storm will focus on creating communications that emphasise what makes it different to other gyms. The agency’s first work will break in January 2019 with digital & […]
Brand design consultancy Lewis Moberly has delivered an engaging and authentic new identity for a range of children’s art materials from heritage French brand Lefranc Bourgeois, a key player in the Colart group. Following the design of a new identity and packaging for parent brand Lefranc Bourgeois in 2017 – resulting in an enthusiastic re-listing […]
Two thousand “lost teddy bears” will appear on UK high streets this week, to mark the launch of international children’s charity World Vision UK’s latest campaign. The campaign created by VCCP, aims to raise awareness of the dangers children face in the world’s poorest communities and encourage people to sponsor a child. This is the […]
Joker is a game run by the State Lotteries Agency (Loterías y Apuestas del Estado) associated with La Primitiva, the main feature of which is that one in five gets a prize. To spread the word about La Primitiva Joker, creative agency Proximity Madrid, used two characters created for La Primitiva: Mr Fate and his secretary. […]