Immediate Media Co acquires BBC Good Food from BBC Studios

Immediate Media Co acquires BBC Good Food from BBC Studios

Immediate Media Co, the special interest content and platform company, announces an agreement to acquire BBC Good Food, the UK’s biggest food media brand, from BBC Studios. The acquisition of BBC Good Food – including the digital and live events businesses – establishes Immediate as the largest food media publisher in the UK. The deal, […]

BBH’s Groundbreaking AR Family Guy Game Showcases Samsung Intelligent Home

BBH’s Groundbreaking AR Family Guy Game Showcases Samsung Intelligent Home

Leading global creative agency BBH has harnessed augmented reality (AR) and a Family Guy collaboration to provide Samsung with a highly innovative way to market its products. Doorways, which launched at Berlin’s IFA innovations show, is an interactive AR platform that allows the user to step into a different world and fully immerse themselves in […]

TabMo and Playground xyz raise the creativity game in mobile advertising

TabMo and Playground xyz raise the creativity game in mobile advertising

TabMo is expanding the creative options available to advertisers and agencies using its mobile creative demand side platform (DSP) Hawk through a new partnership with Playground xyz, a specialist rich media platform and marketplace for unique advertising formats on mobile. The Playground xyz formats are high impact units that enable advertisers to increase brand awareness and improve […]

Siemens reveals the hidden story of fan energy at football games

Siemens reveals the hidden story of fan energy at football games

Siemens has teamed up with the breadth of The Economist Group to convert the hidden story of fan energy at football matches into visuals, using pioneering sound mapping technology from the Group’s data design agency Signal Noise. Acoustic Camera technology will be used to capture sound data at FC Bayern home games at Allianz Arena during the 2018-19 […]

Branded Products – Taking Back Control Through DTC

Branded Products – Taking Back Control Through DTC

I’m a firm believer that the Direct to Consumer (DTC) business model is a game changer. Having the opportunity to partner with some of the world’s leading consumer and retail brands has given me a front seat to watch some of the fascinating interplay between the key players in today’s CPG sector battles. A battle […]

Stendahls highlight the plight of plastic pollution in new campaign for The West Coast Foundation

Stendahls highlight the plight of plastic pollution in new campaign for The West Coast Foundation

According to a recent report, by the year 2050 there will be more plastic in the sea than fish. To help stop this rising tide of plastic, The West Coast Foundation in Sweden launches a “rubbish” initiative that targets beach-goers with a simple message: Let’s end littering on our beaches. It’s election year in Sweden. And with […]

Nature and Fine Dining Collide in Here Design’s Identity for Luxury London Restaurant HIDE

Nature and Fine Dining Collide in Here Design’s Identity for Luxury London Restaurant HIDE

A three-storey luxury restaurant has now opened on Piccadilly in central London, with visual identity by Here Design. HIDE is a collaboration between acclaimed chef Ollie Dabbous and fine wine and spirits boutique Hedonism. Spread across three floors with views across the neighbouring Green Park, HIDE is presented as a pure dining utopia, combining British […]

Buddy Creative Refreshes Cornish Orchards’ Branding

Buddy Creative Refreshes Cornish Orchards’ Branding

When Buddy Creative paid a visit to Cornish Orchards for the first time in 2011, they met the real deal: a truly artisan, farm-based cider-producer still operating at a smallish scale, supplying shops and destinations in the West Country. Their branding system for the company brought consistency and uniformity across the range and changed their […]