MOFILM, the people-powered video content creation network, has commissioned three films from the UK, USA, and South Africa as part of ‘Many Voices’; a global initiative which saw over 100 filmmakers from 26 countries propose film ideas to answer the question ‘What does the year of women mean where you are?’ Led by in-house MOFILM ECDs Trak Ellis-Hill and Lee Margolis, these three commissioned films include: ‘Chin Up’ an […]
Albert Bartlett the UK’s leading supplier of fresh potatoes, was established in 1948 and is celebrating its 70th anniversary this year. To celebrate, the company will produce retro looking bags for its fresh Rooster crop available in stores on 1st September. The packaging for the 2kg bags of Albert Bartlett Roosters will have a vintage […]
Global logistics supplier Suttons Group has updated its brand identity. The new brand is an evolution of the old familiar gold laurel which has been updated with the chevrons replacing the wreath. The double-S is now modern, and the font is a clean and bold sans-serif. The new branding is being applied to all Suttons […]
Young’s Seafood Ltd. announced the appointment of a new media agency, Total Media, the behavioural planning agency, to support the brand’s ambitious three-year growth strategy, which will see it strengthen its position as the UK’s leading fish and seafood business. Total Media’s brief will see them use their deep knowledge of audience behaviour to build […]
The UK’s number one hand-wash brand Carex is celebrating its 25th anniversary with a portfolio refresh by brand and packaging design agency PB Creative. A New Icon PB Creative was tasked with defining a core brand message and bringing balance and unity to the packaging portfolio. The team worked closely with Carex to reappraise the […]
Wavemaker has been appointed by the Royal National Lifeboat Institution (RNLI) to handle all of the charity’s media planning and buying in the UK and Ireland for a wide range of campaigns and programmes supporting their long term goals of significantly reducing the number of people drowning in the UK, Ireland and overseas. This move […]
As new and emerging technology provides a platform for innovation for financial brands, leading advertising and digital communications group Dentsu Aegis Network has produced a report that highlights how consumer behaviour will drive growth across the industry. Dentsu Aegis Network, in collaboration with Canvas8, the leading behavioural insights consultancy, has identified consumer trends that are […]
Creating a rich mix of written and video content, kitchen appliances brand NEFF is working with TI Media to share the benefits of its innovative new Slide&Hide oven range with the premium publisher’s woman&home and Ideal Home audiences. The campaign runs for two months until the end of September and is supported by social […]
Have you ever been so excited about something that you wanted to tell the world? Well, McDonald’s Canada and Cossette took that concept to new heights on #NationalFrenchFryDay and gave McDonald’s fans an opportunity to shout their love of fries across Canada. McDonald’s launched the first-ever FRIESTREAM, a live stream of a drive-thru speaker […]
One elephant is killed in Africa every 25 minutes. That works out to be 55 in a single day. If this is to continue, there will be no more elephants in the wild within two decades. World Elephant Day, is a day dedicated to the preservation and protection of the world’s elephants. However, with every […]