Archant Dialogue is proud to announce the relaunch of the Bentley Magazine for Bentley Motors. The quarterly publication has a fresh new design that celebrates the Bentley marque and inspires customers with luxury lifestyle features. The relaunch cover celebrates world-renowned cellist Tina Guo, who recently composed, produced and performed music exclusively for Bentley’s Bentayga Hybrid. […]
The Department for International Trade is celebrating the success of the UK Creative Services sector at 2018’s Cannes Lions Festival of Creativity as it launches a new campaign from M&C Saatchi. The campaign playfully nods to the haul of silverware the UK is expected to bring home again this year, as it enlists the quintessential […]
Branding and design agency Biles Hendry has created a range of four blended scotch whiskies to appeal to millennials, in response to a new Creative Challenge on alcohol set by FMCG title The Grocer. Millennials are driving growth in the spirits sector, with gin experiencing the greatest surge, but blended scotch has failed to capitalise […]
Iris has released three new videos for for their World Cup Campaign. Liverpool and Egypt’s Mo Salah, Manchester City and Brazil’s Gabriel Jesus and the Spanish national squad are featured in these creative football-themed films, which are part of the brand’s âCreativity is the answerâ proposition. âPaint the Streets â The Gabriel Jesus Muralâ âAt the […]
Ikea isn’t just a giant in the world of home furnishings—it’s also one of the world’s largest producers of paper packaging. And even as today’s children connected digitally more than ever, the basic cardboard box still provides them with endless possibilities. In its latest creative project, which debuted at Cannes Lions on June 20, […]
Educating the population about condom usage on their sexual intercourse has became each day more important. However, in Brazil and in other countries around the world, there’s a common saying stating that “Sex with a condom is like eating candy with the wrapper on” – an old perception that harms the STD prevention investment […]
Ebiquity has released a piece of research showing that better allocation of marketing spend could result in approximately $45bn more profit globally for brands each year. The research compares spending against allocation data to reveal insights into how marketers could be distributing their advertising budgets more optimally to generate growth in bottom-line profitability. This identifies […]
Oath announces that Volkswagen is to sponsor its new Yahoo Sport football video series “The 32” that will bring football fans closer to the action in Russia this summer. Working with the brand’s media agency PHD Media, the sponsorship will see Volkswagen taking 100% share of voice on-page against the coverage on Yahoo Sport […]
Shortlist Media, the media platform for the metropolitan audience, has launched its redesigned corporate website, to showcase the company’s impressive growth over the past couple of years. The new website was built and designed by the pioneering in-house tech team, made up of 40% female coders, which is 2.4 x the industry average. Companies are […]
Guardian News & Media, News UK and The Telegraph are announcing The Ozone Project – a jointly-owned audience platform. The Ozone Project, currently in Alpha, will offer advertisers and agencies direct and transparent access to an audience of more than 39.4m million unique users in brand safe, fraud free, premium environments across the UK’s most […]