With one in eight men diagnosed with prostate cancer in their lifetime, the campaign will urge men and loved ones to join the charity in its efforts against prostate cancer
“Men, we are with you”; that is the message from Prostate Cancer UK and Sky Media today in line with the charity’s national TV advertising campaign. This year Prostate Cancer UK is urging the public to join them and help save dads, grandads, brothers, lovers and friends, from a disease that kills one man every 45 minutes in the UK. […]
Fedrigoni relaunches limited-edition poster project to raise funds for the NHS
As COVID-19 cases rise significantly in the United Kingdom, leading paper manufacturer Fedrigoni has relaunched its 19 Artists versus COVID-19 initiative to raise additional funds for the NHS while the health service is under more pressure than ever before. Initially launched in May last year, 19 Artists versus COVID-19 is a limited-edition poster project by […]
TikTok and VaynerMedia have unveiled its new #SeaShanty TV campaign to celebrate the platform’s community of creators. Inspired by a TikTok user’s rendition of a sea shanty, which went viral overnight and sparked an entire community of creators to join in and create the first major trend of 2021. Scottish postman Nathan Evans could never […]
Introducing 40 Global Cultural Shifts Shaping Our World,
from Body Debates to Platform Politics to Roots Revival
This Isn’t Just a Trend Report. It’s a Glimpse Into a New Chapter of Our History. Welcome to Year Zero.
Today Backslash, the cultural intelligence unit of TBWA\Worldwide, released its annual glossary of Edges. More than a trend, an Edge is defined as a meaningful cultural shift that has the scale and longevity to propel a brand toward a greater share of the future. Backslash examines cultural shifts with an eye toward business impact, identifying […]
-No nonsense campaign focuses on new features not phony lifestyles.
-Created by Vivaldi, social-first campaign launching across Facebook, Instagram and YouTube
Dacia has launched a no-nonsense social first campaign introducing two new model upgrades coming to market in 2021: the Dacia Sandero and Dacia Sandero Stepway. Entitled “Not Every Other Car”, the creative campaign challenges the status quo by poking fun at the style of other car adverts. Reflecting Dacia’s no-nonsense attitude it instead highlights the […]
Ampli and Third Foundation join forces to launch first of its kind Artificial Intelligence solution for B2B sales growth
Two agencies have brought together their expertise to develop an Artificial Intelligence (AI) product which could revolutionise the efficiency and success of business to business (B2B) sales processes. In a year when growing sales is going to be more of a priority than ever, AI experts Third Foundation and specialist B2B sales growth agency Ampli […]
The documentary is supported by influencer content featuring two adult entertainment influencers interviewed by Sylvia, a porn avatar
Created by Beta Alliance’s in house creative and production team, the 20-minute documentary tackles the practical and ethical implications of humans’ developing sexual relationships with technology, ultimately posing the question: Is it possible (and if so) is it then moral to have a romantic relationship with a robot? The documentary explores these controversial themes through […]
Reveals 100 trends that will shape 2021, from ethical scoreboards to micropreneurs
Wunderman Thompson, a WPP agency, announced today the launch of its annual Future 100 report, lifting the lid on trends shaping the coming 12 months. The report is developed by Wunderman Thompson Intelligence, the agency’s futures think tank and innovation unit. These wide-ranging trends look at creative innovations set to go mainstream along with shifts in consumer behaviours, across 10 different sectors. […]
MarComm News are loving this tactical Print Ad by Uncommon for The Guardian 1920 An American woman can vote. 1952 An Asian American woman can vote. 1965 A Black American woman can vote. 2021 A Black, Asian American woman can win. Hope is Power. The Guardian. There is nothing more to comment on this. Kudos […]
The Social-First Brand
Born Social grow event series with launch of virtual talks
Born Social Presents… the popular event series by award-winning social media agency, Born Social, is back with a new edition that gets straight to the point of social strategy for brands in 2021. Each month, Born Social will reveal a new event as part of The Social First Brand Series, exploring the social opportunity for brands and […]
