Innovative training initiative to bridge the skills and diversity gap for budding marketers in the era of social distancing
Dentsu Aegis Network (DAN) today announces the launch of its new online curriculum for schools, delivered through its flagship schools programme, The Code. The new curriculum, designed and developed by DAN experts in digital, media and creative communications, will go live on Monday 1st June. The digital curriculum, aimed at students aged 15 to 18, has been […]
User-generated messages of love and unity are being displayed on digital Out of Home screens worldwide with social media amplification ensuring the messages are also seen by millions - at home.
Today, Talon Outdoor launched “#SendingLove” a new global initiative to promote messages of love that unite communities all over the world during the fight against the effects of COVID-19. The socially enabled DOOH campaign is facilitated by The World Out of Home Organization (WOO) and many of its member organisations and runs on advertising space […]
Take That reunite for first ever Meerkat Music digital gig – hosted by Aleksandr.
• Gary Barlow, Mark Owen, Howard Donald and Robbie Williams to perform from their homes to yours – for Britain’s first ever Meerkat Music show
Everyone’s favourite meerkats are set to entertain the nation with the launch of Meerkat Music. The first-ever show will be available to everyone and feature an exclusive reunion of iconic British band, Take That and Robbie Williams – broadcast digitally from their homes to yours. In a world-first, the band will perform together in a streamed […]
IKEA has marked this year’s International Day Against Homophobia, Transphobia and Biphobia (Sunday, May 17th) with the launch of a new campaign, #BeSomeonesHome – spreading a global message of acceptance and support for the LGBT+ community across 25 of the 30 markets in which the Ingka Group operates. For many LGBT+ people, discrimination is still […]
Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 22nd edition of their awards programme, which is focused entirely on work done for Food and Beverage brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes […]
....asks the public to join army of “Covid crusaders” after street sellers are forced off the streets due to Covid-19 crisis
The Big Issue has launched a creative campaign in partnership with social impact creative consultancy, Fox & Hare, to call on the public to take on a challenge to ‘sell’ the award-winning magazine on behalf of the street sellers in the wake of the Covid-19 crisis. The Big Issue, which offers homeless and vulnerably housed […]
SNAP London & VCCP Media have been appointed to handle creative and media for new financial services brand, Free2. Free2 is a new financial services brand focused on developing new and innovative products aimed specifically at the 55 and over market, a group of people that the team believe have been historically overlooked by financial services providers. […]
Noise-O-Meter brings noise cancelling savings to loud home offices
In today’s world, Working From Home (WFH) is the new normal for millions of office workers. Many are winning the daily productivity battle in their home offices. But not all home offices are equally quiet. Often times, the volume levels indoors can make a busy street sound soothing. So striking a pleasing note, Bose is […]
Announced today, Sony Interactive Entertainment (SIE) is creating a new brand name, under the SIE owned Worldwide Studios organization, that will house all of its exclusive gaming titles – PlayStation Studios. “We are really excited about this,” says Eric Lempel, senior vice president and head of global marketing at Sony Interactive Entertainment. “Over the last few […]
Driving Target Optimization – A Meaningful Measurement Journey
Havas Media Group North America announced today that it has expanded its partnership with data and analytics company Crossix Solutions. The agency will leverage Crossix DIFA™, the industry-leading SaaS platform for measuring and optimizing healthcare marketing, as part of its audience planning platform to enable its pharmaceutical clients to uncover more meaningful insights that drive […]
