Creative agency JDO has come up with a bold, cheeky campaign reminding us to social distance and encouraging us to join the ‘new-norm’ movement to get creative and have some fun with the 1-metre rule. Normville – a bright, colourful cartoon town where social distancing is, well, the norm has a number of memorable inhabitants who keep the distance and stay […]
Olympic Gold Medallist Diver David Boudia Opens Up About Struggle with Depression in Premiere Episode Stream the Full Series Now at olympicchannel.com and on Olympic Channel Apps
With one year to go to next summer’s Olympic and Paralympic Games Tokyo 2020 hosted in 2021, Olympic and Paralympic elite athletes share personal stories from coping with uncertainty to building resilience in the new original series What Moves Me Presented by Toyota. The six-episode Olympic Channel web series premiered worldwide on Monday, 20 July at olympicchannel.com, and its […]
Saddington Baynes levels up the standard online car configurator, creating a more interactive and immersive user experience with real-time technology.
Using innovative technology to promote their first fully electric car was a no-brainer for Honda. To capture the newness and freshness of the launch – happening first in Sweden, followed by other European markets – whilst also emulating the experience traditionally associated with dealerships, the European brand commissioned integrated production studio Saddington Baynes to develop […]
Try the three new limited edition bars and vote for your favourite
Last year, Cadbury asked the public to invent a brand new Cadbury Dairy Milk bar. Thousands of entries were narrowed down to just three, and the new campaign introduces a head-to-head battle between Taylor’s ‘Out of the Blueberry’, Shannon’s ‘Crunchy Honeycomb’ and Gillian’s ‘Coconutty’ to see which bar gets to stay on shelves. The winner will be […]
Famous comedians back Sir David Attenborough’s appeal to help keep London zoos open after its longest closure since the Blitz.
A host of celebrities are lining up behind Sir David Attenborough to support ZSL London Zoo in its hour of need. Airing from Monday night on Channel 5 and Sky channels the campaign, created by creative, data and tech agency Wunderman Thompson UK, features the likes of Jonathan Ross, Catherine Tate and Meera Syal. The famous voices […]
More than half the world’s population now uses social media, according to the latest Digital 2020 report from We Are Social, the socially-led creative agency and Hootsuite, the global leader in social media management. Digital 2020: July Global Statshot Report shows that 3.96 billion people use social media today, accounting for around 51 percent of […]
With five Australians under 40 diagnosed with Parkinson’s every day, Parkinson’s NSW has launched the first-ever ‘no escape room’ to simulate what life is like for people living with the disease. The one-of-a-kind experience, created by Wunderman Thompson Australia and Airbag, started with a callout via Facebook to Australia’s biggest Escape Room Enthusiasts, with the […]
Quiet Storm is launching an initiative across the ad and creative industries to get the untapped talent of young people of colour into the industry, boost diversity and drive positive change. Create Not Hate 2020 is the second iteration of the original Create Not Hate mentorship and training initiative first launched by Quiet Storm founder Trevor […]
To mark the launch of the “Hope Probe”, the Emirates Mars Mission revealed history’s first Arabic countdown as the Emirates prepares to embark on the first ever Arab space mission to Mars.
Emirates Mars Mission and The Emirates Nation Brand Office collaborated with TBWA\RAAD on the countdown, kicked-off with an emotional manifesto film that addresses the pride in every citizen of the MENA region. The campaign celebrates “a new era for Arabs in space”, inviting people to share their #FirstArabicCountdown to the space mission. A ‘Lens of […]
The brand’s first paid media campaign since 2017
Tilney, the award-winning financial planning and investment firm, have released their first paid media campaign since 2017. The colourful work is empathetic and addresses the concerns that many people in the UK are currently facing, answering questions such as: “What if the ‘new normal’ means a new plan for you and your business?” The campaign […]