By Anne Thistleton, partnering with creative and strategic healthcare agency, Create Health
Discovering the mind Not far from Edison’s first light bulb and the Wright Brothers’ first airplane in the Smithsonian Museum in Washington DC rests the Indomitable, the first Magnetic Resonance Imaging (MRI) scanner ever built. It is a crude but shiny, 1½ ton corset-like contraption with an antenna coil surrounding a movable platform. It was built by […]
the tree grew rapidly in 2020, despite lockdown.
Stuart Button will help the agency continue to take clients from global giants.
the tree CEO Daniel Andrews calls the hire a ‘declaration of intent’ for 2021.
Award-winning digital marketing agency the tree has made a ‘declaration of intent’ for 2021, bringing on board heavyweight creative director Stuart Button as it goes after clients underserved by traditional agencies. the tree, which is going through a period of rapid growth despite the chaos caused by the pandemic, is adding to its 40-strong team […]
Jackson and Hodgkin bring big brand and global agency experience to new independent agency, with big plans for the U.S. Market
Special Group U.S. is expanding its leadership team. The global independent creative company has named Caroline Jackson as its managing director and Kelsey Hodgkin as head of strategy for its growing U.S. office, and will join as partners alongside chief creative officer, William Gelner who launched the shop in October 2020. Jackson, a native of Australia, […]
Today marks the official launch of Raised by Wolves, a London-based creative communications studio focusing on adding an advertising calibre of creativity into corporate and sustainability communications. Raised by Wolves has been established by directors Sophie Coyne and Megan Leppan who have spent seven years producing brand and communications work for the likes of Coca-Cola, […]
VMLY&R COMMERCE has promoted Elke van Tienen, Chief People Officer (EMEA) to Global Head of People with immediate effect. Elke joins the VMLY&R COMMERCE Global Executive Committee. She remains UK based. The appointment is the latest in a series of moves by VMLY&R COMMERCE CEO Beth Ann as the new company innovates and scales delivery of its […]
Elmwood, the award-winning brand design consultancy which has won more Design Effectiveness Awards than any other agency in the history of the scheme announces the succession of its business across its five studios in Leeds, London, New York, Melbourne and Singapore. Founder and lead shareholder Jonathan Sands has been at the helm for almost forty years and believes now is the […]
Rachel Bell, entrepreneur and industry powerhouse, has launched Brand Spanking Consulting, a business growth consultancy aimed at helping businesses achieve their full potential by cultivating entrepreneurship, empowering leadership and building a culture of sustained growth. Bell says: “Brand Spanking exists for creative businesses who want to define their sector and leave a blazing trail. Since stepping back […]
Ted Talker Anne Thistleton headlines virtual event around the power of creativity in decision-making
Strategic and creative healthcare agency, Create Health, which works with brands such as Thermo Fisher Scientific, ConvaTec, BD and HOYA, today re-launches under the banner “Creativity is the Cure ™”. Committed to injecting a dose of creativity into healthcare communications, the re-launch kicked off with a virtual event headlined by renowned TedX talker, ex-global marketer and Mind Science practitioner, […]
The Bauer Media Group and the Serviceplan Group have launched a joint venture for content marketing and corporate publishing.
Operating under the name ‘BAUERSERVICEPLAN - The Content Company,’ the joint venture headquartered in the House of Communication Berlin (HdK) brings together broad journalistic know-how, creative excellence and digital expertise in an integrated agency concept. The inaugural client of BAUERSERVICEPLAN will be the Federal Association of Local Health Insurance Funds (AOK). Bauer Media Multi-Editor-in-Chief Uwe Bokelmann and Benedikt Göttert, Location Head of the Serviceplan Group’s Berlin HdK, will be in charge as the Chief Content Officers. Stephan Hiller (Bauer Media Group) and Frank Meinke (Serviceplan Berlin) will take over the commercial management of the agency. The joint venture was inaugurated on 1 March 2021.
Bauer Media Group, one of the largest media companies in Europe, and Serviceplan Group – Europe’s largest independent agency group – are combining their strengths in the form of content and publishing agency BAUERSERVICEPLAN. After winning the pitch for the AOK Federal Association’s contents budget in October 2019 as a bidding consortium, Bauer Media and Serviceplan […]
