Burson-Marsteller finds huge missed opportunity for country promotion on Twitter

Burson-Marsteller finds huge missed opportunity for country promotion on Twitter

@GreatBritain, @Israel and@Sweden are the best examples of country promotion on Twitter  BEIJING — Burson-Marsteller, a leading global public relations and communications firm, today released the second part of its “Twiplomacy” study (http://twiplomacy.com), looking specifically at country branding on Twitter. The study shows that only 9 governments out of 193 UN member states own their country name Twitter handle. […]

Interpublic Names Andy Polansky Chief Executive Officer of Weber Shandwick

The Interpublic Group announced today that Andy Polansky has been named Chief Executive Officer of Weber Shandwick, one of the world’s leading public relations companies. Polansky has served as President of Weber Shandwick since March 2004. The company in 2012 was named Global Agency of the Year by The Holmes Report, topped The Holmes ReportGlobal Creativity Index […]

Ogilvy PR launches ACE, a global industry Analyst Community Engagement service

Ogilvy PR launches ACE, a global industry Analyst Community Engagement service

Ogilvy Public Relations (Ogilvy PR) today announced the launch of ACE (Analyst Community Engagement), a new global service designed to give technology companies an informed, strategic and measurable approach to industry analyst relations. Ogilvy PR’s ACE service will be driven by a global team based in New York, San Francisco, Chicago, London, Hong Kong, Beijing, […]

Weber Shandwick Named PR News’ Digital PR Firm of the Year

A week after being named “Global PR Firm of the Year” by The Holmes Report, Weber Shandwick was named “Digital PR Firm of the Year” by PR News at the annual PR News Digital PR awards, held yesterday at the Grand Hyatt in New York City. “We are honored to be recognized as the best digital firm and proud to […]

Ogilvy affirms leadership in Islamic branding with global PR duties for the WIEF

Ogilvy Noor, the world’s first bespoke Islamic Branding practice, has been selected by the World Islamic Economic Forum (WIEF) Foundation to develop and execute a worldwide public relations strategy for the upcoming 8th WIEF to be held in Iskandar Malaysia, Johor from 4-6 December 2012. The 8th WIEF is organised by WIEF Foundation and hosted by Government […]

The Holmes Report Names Weber Shandwick Global Agency of the Year

Weber Shandwick, one of the world’s leading global public relations firms, was named the 2012 “Global Agency of the Year” by The Holmes Report, one of the foremost public relations industry authorities. The firm will be honored on October 30th in Miami, Fla. at the annual Global SABRE Awards, sponsored by The Holmes Report. In bestowing this […]

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