‘MarComm Celebrates…’ is a feature series highlighting the leaders from the Marketing, Advertising, Media and Design Industries. We kick things off with a man who has a wealth of experience and a history of excellence in the Brand Design sector — B&B studio’s Creative Partner, Shaun Bowen. Give us a brief insight into your professional […]
Customer agency LIDA, part of the M&C Saatchi Group, has revealed a range of 40 modern Valentine’s cards that it believes fills a gap in a market dominated by old-fashioned romantic clichés. LIDA has developed the inclusive, contemporary range of cards to appeal to a diverse range of audiences. With a bold typographical style, the […]
The objective of the new World Animal Protection US experiment called ‘Your Turn’ is to raise awareness about the poor conditions farm animals are held in and encourage people to help farm animals live cage-free lives and consider animal welfare when purchasing meat. Documented in Grand Central Station in NYC, the experiment by Serviceplan Campaign […]
Across the world, no single symbol represents a country more than its flag. And, in many countries, no group of people represents that flag with more pride or passion than its military. Ireland is no different. But despite decades of distinguished service as UN Peacekeepers around the world and at home during The Troubles, public […]
To help sell season tickets Swedish elite football team GAIS let a fan coach the team. It was during a local rival derby that the worlds first ‘Fanager’ took place in the dugout. Season ticket holders could apply to the position as the Fanager. One lucky fan got the chance to coach the team for […]
VSCO, the creative channel whose mission is to help everyone fall in love with their own creativity, is asking people around the world to redefine the essence of style. Come Closer is a movement away from the face of fashion to the soul of style, from the few to the many, from the staged to […]
Pure, a leading digital radio brand, has signed DeVries Global as its retained lead PR agency following a competitive pitch. Known as a digital radio pioneer, Pure announced its move into the wider audio arena at IFA 2018 with its first smart speaker, DiscovR. This prompted the hunt for a lead agency to help grow its business […]
WPP has launched its groundbreaking new brand, Wunderman Thompson, which is an amalgamation of Wunderman and J. Walter Thompson. This brand launch is the ethos of who Wunderman Thompson is as an agency. Wunderman Thompson is a creative, data and technology agency built to inspire growth for clients, people and partners. The new brand, created by Landor, a global leader in brand […]
Getting a job straight out of uni can feel rather daunting, particularly in a competitive industry like advertising. This post-education crisis leaves one in three graduates “mismatched” to the jobs they find after leaving university, research by Universities UK suggests. So is it a wonder that fewer than half of quarterlifers feel optimistic about their futures, and most […]
Big Lottery Fund (The Fund) has announced its rebrand to The National Lottery Community Fund. 23red was appointed last year to undertake a strategic review of how the People in the Lead strategic framework was being interpreted across the business, as well as develop a brand narrative for The Fund and review whether a rebrand […]